Students Diversity at IBS

A master’s degree is the final step into academics for most individuals, and for those who want to enter the corporate ladder, a master’s degree plays a pivotal role. So, choosing the institution for the same is critical in one’s life. And if you are planning to do an MBA, then the decision to select a B-School involves the student network, too, as you will be around them during your MBA journey, and they would be playing an essential role in your journey from campus to corporate.

The question that may arise is why diversity is important as students are happy in their comfort zone and are making groups according to their interests or similarities. But if someone wants to stand out, diversity plays an essential role.

  1. As it brings critical thinkers

Students from different backgrounds in the classroom help in building social awareness, which allows them to gain different perspectives, draw more vital conclusions, and equip them with skills they’ll use for the rest of their lives.

      2. It helps the students feel involved among the peers A study from the University of California, Los Angeles, looked at diverse classrooms to assess the emotional gains of students and found uplifting results. According to the study, students in

the most varied classrooms were likelier to feel safer, less lonely, and less bullied.

What does diversity look like at IBS?

  • Professional Diversity

IBS admits approximately 500 students to its PGPM program every year. IBS each year adds students from different fields holding degrees in commerce, humanities, science, economics, and engineering. What is even fascinating is that some students have work experience in a good company, which results in a better understanding of corporate norms for the students who are freshers. 

  • Gender Diversity

With around 50-50% ratio of students, IBS left no stone unturned to respond to the market demand for diversity by working on the gender ratio and successfully managing to improve on it. And through B-School, women are getting an opportunity to work at the top level and expand the economy through their contribution to the corporate world.

According to a study published by global accounting and consulting firm Grant Thornton, the percentage of women in senior management for India stood at 39 percent as against the global average of 31 percent, which signals the changing outlook of Indian businesses towards working women.

  • Academic Diversity

The class is refreshingly diverse as students come from various entrance tests. Students get the option of multiple entrance tests like IBSAT, CAT, XAT, NMAT, and GMAT, from where they can apply for IBS; the college experience a diverse group of people who brings several points with them, their outlook towards problems, their insights towards topics in detail, etc. Apart from scores, students often fetch resume spikes to their credit, like but not limited to higher-than-average work experience, non-traditional backgrounds or entrepreneurial profiles, and a propensity to add tremendous value to the class through their varied experiences.

  • Cultural Diversity

IBS witnessed its students from various states representing their own unique cultures. The students of colleges are comprised of different states and union territories like Uttar Pradesh, Haryana, Delhi, Madhya Pradesh, West Bengal, Maharashtra, Assam, and Bihar, etc. they bring new perspectives to the classroom. 

How does diversity elevate the IBS experience?

Attending lectures with such a diverse group of students lends rich perspectives to the subject being taught, as students share their own experiences and viewpoints, which are different among students, that bring fresh insights about the topic, resulting in healthy discussion among students. Through this, students also generate synergy among each other. For example, an analytic class may be more insightful if someone with experience in the same industry can share their viewpoint. This scenario generally takes place in the class; work ex-students share their perception of the specific topic and link it with the work they had done in their job.

How does IBS celebrate and encourage diversity?

  • Study Group Pairing 

With countless presentations, group discussions, panel discussions, and assignments, a student experience different sights from a diverse group of people as they work with distinct people bringing other dishes to the platter. These groups of students remain flexible most of the time as the students are tied up with different groups which emphasize that students can learn from distinct people’s mindset.

You must be thinking about what it would result in as if people are working in a diverse group, it can bring problems within the group members, but if we look at the positive aspect, it can get a vibrant outlook among the students. And while working in a diversified group, one can be assured of the optimal solution as all members put their best forward. That outcome eventually results efficiently. 

  • Buddy session

IBS narrows the gap between juniors and seniors by organizing buddy sessions where seniors come into class and share their insights on respective topics; seniors carry distinct backgrounds and have diverse knowledge, which helps students gain more awareness of particular issues. Seeing that your seniors have also excelled from a diverse group brings confidence and a sense of belongingness that you can also shine. 

  • Numerous Cells and Clubs

There are 11 Cells in the college: Placement Cell, Students Council, Internship Cell, Digital Marketing Cell, Alumni Cell, Samvaad Cell, Entrepreneurship Cell, Local Immersion Cell, Social Responsibility Cell, Class Representatives Cell, and Institutional Building Activity Cell.

There are also around 20-25 clubs that promise to enhance student’s skills in different fields like as Marketing (Research & Analytics, E-Marketing, Brand Communication, Marketing Research), Finance (Financial Market, Stock Market, Accounting & taxation club), International club, People Managers Club, Spartans (Sports Club), etc. which emphasis that IBS has multiples opportunity for its students to excel on. Students need to work with diverse people and not limit themselves to their section only.

IBS’s continuous focus on and enforcement of diversity on campus has produced magnificent outcomes. Not only are IBS graduates better prepared and more aware, but many start-ups have been incorporated from enthralling students of IBS, and the college on a continuous basis is providing many opportunities for its students.

Archit Vijay

Batch  2022-2024

CONVERGENCE OF DIVERSE BACKGROUNDS

If at any point in time the question “NOW WHAT?” hits, that’s the point where a pause is needed to take a breath and THINK and THINK until you get the best answer to your question.

Manvi, is a student with a medical background.

After four years of rigorous hard work in the medical stream, the future still seemed blurred to her, bestowing confusing questions. Later after self-acknowledgment, she realized that medical is very practical and a lot of hard work and dedication is required in this stream, which she is capable of but not so passionate about from a professional sight. She always believed in that no path is easy to gain success but with passion, discipline, and dedication, you can achieve great heights.

Thorough learnings and rigorous hard work are the two main components based on which she analyzed that one career path for which she is equally passionate and dedicated. For her professional growth, the managerial ladder is the path she chose, and decided to change her career path and opted for MBA for her post-graduation.

The Right Place?

After deciding her path, now the biggest question in front of her was “Which College?”. She researched, talked to people, and discovered about ICFAI Business School and its chain of 9 campuses. The IBS Gurgaon became the best choice for her.

With more than 62000+ alumni base, IBS Gurgaon has achieved excellence in the last 25 years of its journey. Since the start of its journey, IBS Gurgaon had a remarkable multifarious environment in all terms. With a tremendous diversity, be it in terms of students or courses provided, IBS has never failed to provide any chance to students who are capable enough of being the best version of themselves.

I believe that being provided with equal opportunity, gives students great confidence to grow in whichever field they want to move into.

IBS has fruitful cultural togetherness from all over the country and has never failed to acknowledge the importance of the fresher students who constitute around 79% of its composition and students with work experience who constitute around 21%. Students from different regions choose IBS because of the amicable environment it provides to enhance oneself. The students from diverse backgrounds like engineering, medical and humanities.

Diversity- Not just in education but in extra dimensions as well

Diversity in education is not just about students from different regions of the country but also includes diversity adding to the equality of students present there. It’s a proud moment to note how greatly ICFAI Business School has balanced out the multifarious environment.

IBS has always tried to give equal opportunities to girls as well as boys. It has never differentiated students based on any grounds. Rather has always provided a platform to those capable enough to be there on that stage.

With an equal ratio of students, IBS has focused on nurturing the students.

A diverse number of companies that visit IBS Gurgaon for placements have the greatest stand among the all.

At IBS Gurgaon, from Start-ups to Big-4, various companies visit the campus at the time of placement for recruitment. And a great student base is being recruited by these companies every year from the campus according to their requirements.

Not just placements, but with great diversity IBS Gurgaon invites a lot of companies starting from Start-ups to well-established companies for SIP (Summer Internship Program) as well.

Various guest lectures are also conducted for guiding the students with immense knowledge about the corporate world before officially entering into it.

How IBS is so capable in the corporate building in such a diverse culture? The answer to the question lies again in diversity. Students are given various platforms through various cells and clubs to groom their personalities.

Personality Development

All MBA institutes prepare their students with strong personalities so that they can create a strong base for themselves in the corporate world. But with strong personality development, IBS believes in creating a magnificent future self in a student’s mind by brushing up the student from the first day he/she steps into the IBS campus.

With a strong faculty base, IBS ensures proper mentoring of its students so that they don’t lack anywhere around.

Accent building

Students with different accents are not an issue but a thing to be concerned about. At IBS, students are provided with proper soft skills training to improvise themselves accordingly for the corporate world.

Understanding the student’s perspective

With a great supportive team of faculty members, ICFAI Business School has always given its best shot in inculcating the required skill set in a student. Building a strong mindset is way more important than getting indulged in any theoretical practices.

Student’s strengths and weaknesses

Coming from a specific background, restricts a student’s thinking in a particular way. MBA provides an opportunity of widening their thoughts and helps in adapting the flexibility the course provides one with, which IBS has always won over on.

Coming back to Manvi’s story……….

After knowing all the components that IBS Gurgaon is capable of inbuilding into its students. With a calm mind, Manvi decided to take a step closer to IBS Gurgaon. And what next, after clearing the IBSAT exam she’s now a happy-satisfied student of the IBS family.

Thus, after staying here in an excellent environment, every IBS student steps out as a ready-to-go corporate human being.

Ishita Jain

Batch 2022-2024

CERTIFICATIONS-ONE STEP CLOSER TO CORPORATE

“Our elders have always guided us for our best”

With this great saying, students always try to look up to their professors and seniors- their second guide after books.

Our seniors and professors with their ample wisdom, try to implement the seeds of knowledge into the students to help them grow into fruit-laden trees.

After the completion of the initial step of domain selection -the next most crucial step is the upgradation required by oneself for a particular domain. Students pursuing a PGPM program are always advised to opt for various certification courses for their chosen domain.

At IBS, through mentoring and buddy sessions organized by the Alumni Relation Cell, seniors guide students about the important certifications for any specific domain based on the current scenario and are required for their Summer Internship Program as well.

Why certifications are important?

Let’s understand this with a story….

Aakash is a Business Analyst student pursuing MBA from ICFAI Business School,. He always believed in upscaling himself with all the knowledge regarding the latest technology invented in the present scenario. Being flexible in accepting innovations, he never felt the importance of any certification courses required to upgrade his skills.

One day, he met one of his friends who enrolled himself in one of the certification courses provided by the college itself. It was a 16 hours short course. Aakash asked his friend about the learnings he got from a 16-hour course and was enlightened with the fact that flexibility to innovations is appreciable but learning through these courses not only builds confidence but also helps in imparting ample knowledge regarding a particular subject.

After learning the importance of certifications, during his Summer Internship Program, he realized that personal upgradation is important along with professional upgradation. He learned certifications not only teach you but also cope oneself with the external knowledge required to excel.

After a proper analysis of what type of certifications is the best suited for him, he opted for the IT & SYSTEM certifications provided by the institute.

  • IT & SYSTEMS

– Data Visualization with Tableau specialization ( an online course of 1 month, available on coursera.org)

– SQL for Data Analysis: Beginners MySQL Business Intelligence ( an online course of 4 hours 31 minutes, available on Udemy)

– Microsoft Power BI- The Complete Masterclass [2021 Edition] ( an online self-paced course, available on Udemy)

– Data Analysis and Reporting in SAS Visual Analytics ( an online course of 1 month, available on coursera.org)

– Python for Everybody specialization ( an online course of 1 month, available on coursera.org)

Further, let’s discuss, the importance of certifications during placements.

Different companies with different roles visit campus with varied requirements. During the placement process, these certifications play a vital role in providing information regarding any particular course. Opting for a correct certification is an important decision of that invests of your precious time.

At IBS, students during their SIPs are guided about the various certification courses which are different for every domain. It might be the same for the core and major chosen courses but might differ for the minor chosen courses.

Aakash had 4 friends, to whom he recommended various certification courses based on their field of interest and list of various certification courses provided at IBS Gurgaon are:

  • HUMAN RESOURCE

Isha, a friend of Aakash wants to pursue her career in the human resource field and so opted for the HUMAN RESOURCE Certification Course provided by the college, which included:

-Certified HR Staffing Manager ( an online course of 13 hours, available on Vskills.)

– SAP Success Factors: Introduction to Mastery ( an online course of 37 minutes, available on Udemy)

– SAP HR for Beginners ( an online course of 1 hour, available on Udemy.)

  • ANALYTICS

Akshat, another friend of Aakash was good in analytics and with analytics gaining higher importance in the current scenario, opted for ANALYTICS Certification Course provided by the college, which included:

– Introduction to Data Analytics for Managers ( an online course of 6 weeks, available on edX)

– Introduction to Data Science specialization ( an online course of 3 months, available on IBM)

– Marketing Analytics and Retail Business Management ( an online course of 11 hours, available on Udemy)

– Statistics for Data Science and Business Analysis ( an online course of 5 hours, available on Udemy)

– R Programming A-Z: R For Data Science With Real Exercises ( an online course of 10.5 hours, available on Udemy)

  • OPERATIONS

Isha was always inclined towards the operations work conducted in the organizations and so opted for the OPERATIONS Certification Course provided by the college, which included:

– Certified Six Sigma Green Belt ( an online course of 6+ hours, available on Udemy)

– Supply Chain Analytics ( an online + offline course of 8 weeks, available on NPTEL+IIT Roorkee)

– Quality 4.0 (Industry 4.0) ( an online course of 16 hours, led by the instructor of KPMG)

These courses help in providing practical experience and exposure, making it easier for students to grab the exponential knowledge from these certifications.

Learnings from certifications are enumerated as follows:

  1. Helps to learn new methodologies.
  2. Enhances the right skill set and helps in meeting the skill gap.
  3. Helps in understanding the uniqueness of the usage of technology.
  4. Helps in the analysis of data.
  5. Helps in developing problem-solving skills with correct decision-making power.

Certifications enhance the potential of a management student and helps to make an impactful CV.

Happy Learning

Ishita Jain (Batch 2022-24)

Alumni Success Mantras

Alums are the founding pillars that form the backbone of any institute. They depict a picture of the past and light the way for the present and future batches.

Alumni networks are established in schools and colleges, which remain connected to their alma mater via periodic (usually yearly) meetings to stay in touch with their school, and college batch-mates.

Every educational institution has an alum network that helps young budding managers through their experiences. Alums can build business connections, organize reunions, and serve as shining examples of the success of their institution’s hard work being done to transform into the individuals, they are today.

With over 62,000+ alumni working globally in the corporate world, who hold C-Suite, VPs, and Senior Management positions in various MNCs, Blue Chip companies, and start-ups, we can see a clear picture of how the alums of IBS are pivotal to the success of the college. Alumni are playing a vital role for the last several years; we have seen how the alum network of college is extending to the corporate, where students are getting the support of their alum in their respective companies. To narrow down the gap and challenges that current students face, the Alumni Relations Cell, on a routine basis, organize a ‘Mentoring Series’ where alums come and share their experiences of their respective journey from Campus to Corporate. Through this series, students grasp many experiences and learnings that are vital for them while joining the corporate field. The mentoring series also enhances students’ personalities in various aspects like confidence, communication, networking, etc.

The IBS alum network is vital both in quantity and quality as continuously different sectors of alum visit the campus in mentoring series. Students get an opportunity to gain insights into several sectors. The storytelling by alums enable the students to envision the accurate picture of the corporate that helps them with their placements.

The alums are assisting them effectively and efficiently in the workplace. And the presence of alums in the same department enriches the newly joined employee’s confidence in the workplace. The alums of the IBS are working at the top position and doing great with the company norms. And by extending lucrative job opportunities for future budding managers and spreading the alum network across various departments, they are opening the door for the students for their corporate journey.

The Alumni Relation Cell of IBS Gurgaon hosted its yearly alumni meet, ”IMPRINTS 2022,” where they celebrated the alumni and cherished their success. Alumni got the opportunity to meet their old friends and faculty members, and made the alums’ meet worth remembering. The gala also witnessed the felicitation of alums who have exceptionally excelled in their fields, making the day more memorable for the alums.

The alum set a standard for future batches as they are the ones who had raised the college aura in the respective company. According to their work performance, the company chooses to hire students from the same college. They are already working with the college’s alums, and if the feedback is up to mark, it will directly reflect during the placement season.

Furthermore let me share the advice by alums to future budding managers.

One alum told me that PGPM is already preparing us for the corporate journey. Working under deadlines, multitasking most of the time, working under pressure, etc., are some activities, you will witness during your corporate journey. It will aid you as you are always on your toes during your PGPM journey. He gave his success mantras: always be ready for new experiences, especially, be open-minded and listen, and make connections with people; build the network as these can be your best investment for the future.

Another alum emphasized that you should stay focused towards your goals and avoid distractions as it can be easy to get side-tracked, but successful people are able to stay focused on what matters most and avoid distractions that could derail their progress. and by having a positive attitude, you can go a long way and can successfully complete your goals by working for the same. 

One of the college alums highlighted the importance of believing in yourself and in your abilities as according to her by having a sense of confidence that you can do it, can bring fruitful results for you in terms of your goals.

The success of its graduates measures an institution’s power and quality of education. By investing in the Alumni network, you invest in the institution’s development, increase your fundraising capability, develop your brand, influence in the sector, and attractiveness to the best students.

Archit Vijay

Batch of 2022-2024

SUMMER INTERNSHIP PROGRAM – A STEPPING STONE TOWARDS A SUCCESSFUL CAREER

Summer Internship Program (SIP) is a vital part of the curriculum of ICFAI Business School. It allows the students to understand and assimilate the nuances of the corporate world and up-skill themselves for better placements by working in a multidisciplinary environment and real-world situations. It also helps the students hone their soft skills like time management, corporate etiquette, networking, and presentation skills.

As far as the faculty members are concerned, this is an attractive opportunity to enhance their industry connections. In addition, through guiding students, faculty members also get updated on upcoming business issues.

The SIP generation is a faculty-led process supported by the corporate relations team. This initiative at IBS helps get more structured projects and higher academic rigor, thus enhancing the quality of internships. For the support of this process, a student body named – Internship Cell has been created at IBS Gurgaon since 2015-2016.

The faculty guide is the primary guiding resource for the student during the summer internship. He/She can have a group of students allocated to him/her based on the area of expertise of the faculty and the requirements of the SIP projects.

Faculty guides communicate with the students from time to time and help them with their guidance on the formulation of objectives, framework, and details of the Summer Internship report. This is done in close coordination with the industry mentors.The faculty guides also evaluate the students in consultation with the company guide/mentors. The faculty guides also visit the SIP Company of every student twice during the period of internship.

The evaluation of the Project Proposal, Interim Evaluation and Project Specific Evaluation will be done by the Faculty Guide in due consultation with Company Guide. On completion of evaluation for each stage, the Faculty Guides are required to submit the marks to the Academic Coordinator of SIP Campus.

There should be an effort to engage SIP company guides and recruiters in various activities so that their connection can be strengthened with the campus. The initiatives that IBS takes are SIP Guides / Recruiters meets that help IBS in networking with industry professionals. In addition, SIP Guides as invited as resource persons in mock interviews, guest lectures, seminars, case writing etc.

At IBS Gurgaon students have been doing internships in all major sectors of the industry – BFSI, FMCG, Education, Consulting etc. are some of the prominent one out of these. IBS strives to make its SIP program more meaningful in time to come.

Selection Of Finest Field

ISHITA JAIN ( BATCH :2022-24 )

“What is important is to spread confusion, not eliminate it.” -Salvador Dali.

Confusion when best-evaluated results in better decision-making process.

We probably don’t need to tell everyone this, but a lot of prospective students don’t know what they are going to majorly opt for in college, while others pick a major but do so half-heartedly and later change their minds.

MBA is open to all and welcomes every student from all backgrounds. It is not only limited to commerce background.

Many students successfully pursue two careers at once. It depends on how much control they have and what is their main focus. If not, people still can follow their dreams after graduation if the field chosen does not depend on another degree. Choosing an appropriate field after graduation is always considered an important and difficult decision in a student’s life. For instance, students do pursue an MBA after doing B.TECH. or any other course. There’s no shortcut to it if they want to pursue a degree in MBA to be a future manager. Whereas if photography is your area of interest, you can successfully continue developing your skills while doing a job.

Students are always advised to get into a field that adds to their interest while also being somehow related to the degree they’ve already completed. For instance, many English Literature graduates easily move to marketing, advertising, or public relations without much difficulty. An engineer can move to industrial design as a change to a creative career. So a close evaluation is required about the new area you’re going to select.

 It requires a lot of courage, enthusiasm, and dedication to get into a new different field and make a career in it.

After choosing the field, the last and the main task comes into the picture of choosing the right area of specialization for themselves. Choosing the right domain is a very crucial stage on which students’ whole career depends.

As we know, Master’s in Business Administration provides a student a choice between various domains like Finance, Marketing, Human Resource, Business Analytics, Operations, and many more.

After getting into an MBA college, students get an opportunity to choose their interest of domain for themselves because where there is an interest of work, there comes the utmost dedication and motivation to achieve our goals. A Master’s degree is considered to be the most diverse field consisting of diversified fields.

This helps the interested students to identify the best available option for them, to learn more about the majors offered and stick to them for great and better results.

Good Decision needs Contemplation

As a student, I made multiple decisions and choices to direct myself toward my goals. The decisions made during student life are very crucial. A decision can lead you towards the goal or away from it. I took multiple decisions which proved to be either effective or less effective. Generally, everyone puts an effort to make the right decision. The concept of decision or choice-making is logical, and various scholars define it in multiple ways.

“Whether you think you can or you think you can’t, you’re right.”        Henry Ford

“I don’t believe in taking right decisions. I take decision and then make them right”

Ratan Naval Tata

I was a student of a humanity background. And I had a dream to join the Corporate World. I was wondering about the ways to join it. Then I came to know about the Master of Business Administration. Initially, I thought that only the students of science background or commerce background apply to it. But after going through the eligibility criteria, I was ensured that humanity background students can also apply. Now the next thing was to get admission to the best Business school. Eventually, I had information about Common Admission Test and other tests taken by the Business Schools individually.

I had applied for the Common Admission Test-2021 and for other admission tests conducted by various Business Schools. One of them was ICFAI Business School Aptitude Test-2021 commonly known as IBSAT. ICFAI Business School Aptitude test offered me admission to one of its nine campuses across India on the basis of merit.

After the entrance exam, my result was declared, and I qualified for admission to three Business Schools. But I have to choose one of these schools. So, I was looking forward to meet the students of these B-schools and their alumni. I asked them about faculties, environment, and general or special facilities, placements scenario. And most of them helped me a lot in making a choice based on their reviews and recommendations.

After a brief discussion about all these three Business Schools, I was sure to join ICFAI Business School. It is not the end of choices and decisions. I had to fill in the campus preferences among their nine campuses. I choose Gurgaon as my first preference, Jaipur, Mumbai, Bangalore, Dehradun, and so on. Fortunately, the administration allotted me the Gurgaon campus on a merit base.

Now it is time to assess my decision of deciding this campus of ICFAI Business School. In the first few weeks, I was confident that this is the best Business School which I was waiting for. I admire the culture of this campus and the facilities I get, such as campus size with a large playground, Wi-Fi coverage, digital access to the library, smart classes, mentoring sessions, modernized computer lab, etc.

These are the essential facilities for me including their learning environment having curricular and extracurricular activities. It offers multiple cells of different domains, and I may choose any one of the cells best to enhance my personality, communication skills and knowledge through participation in various events.

Now, I can say that I got more than what I was expecting from a Business School. Moreover, the Personality development program, English language proficiency workshop, one-on-one mentoring sessions, guest lectures, mock interviews for placements, and special classes for relevant software or tools are a cherry on the top.

I also get to know that ICFAI Business School also provides a 14-week summer internship program, at least one certification course related to domain, formal visits to multiple organizations, and many more. The overall working structure of ICFAI Business School is student-oriented in reality. It diligently focuses upon the needs and requirements of the corporate world regularly and delivers the same by preparing every student in multiple aspects.

Therefore, I can say that I got more than my expectations, and my choice has proven to be the right choice. I believe this B-school will help me to get a placement in a well-deserved organization and make my dream come true.

Data Analytics: The Need of the Hour Debojyoti Roy(22BSP2146)

“Most of the world will make decisions by either guessing or using their gut. They will either be lucky or wrong.” – Suhail Doshi, Chief Executive Officer, Mixpanel

“Data is raw information provided by or to a user. Analysis of that data and making conclusions out of it is simply termed as Analytics”

Data Analytics is the process of pulling out raw data or information, cleaning it, transforming it, and finally putting in front, the meaning out of it. Data is indeed everywhere, anywhere you look will consist of a particular data and those who know how to handle it are in a very powerful position. Top CEOs and Entrepreneurs from around the world have emerged as successful because they have mastered the art of handling data and using them for raising wealth.

Technological development has seen a boom and is keeping up today by developing new software, hardware, and applications to make meaningful insights and provide better solutions to consumers. After COVID in 2020, the rise of technology was seen around the world and especially in India.

With the rise of start-ups in India after the lockdown, a trend of the rise of data analysts too has been observed. With time to time and innovation, Data Analytics has developed into a wide aspect of all branches and sectors in the development industry. 

So why Data Analytics is important? The answer can be given in a very easy way. Data Analysis helps in reducing extra efficiency required in a business and boosts its productivity and growth. It has shaped every sector and industry be its IT companies, school, colleges, telecom, airlines, medical, or any other. Different companies have also created business models that focus on cost reduction and also doing good business along with storing large data sets. Nowadays, in the services sector, there is a tremendous increase in data analytics jobs all over as new facilities or start-ups are coming up together.

In Education sector also, students are being taught the course of Data Analytics and its importance. Especially in management colleges, the students are being trained in analytical tools like Excel, Power BI, Tableau, Quicksight, and Alteryx, and software like R and Python.

Management colleges like ICFAI Business School or IBS have been successful in making students learn about data analytics from the very first year in their Master in Business Administration (MBA) or Post Graduate Program in Management (PGPM). In the 1st year, students are taught the subject of Business Analytics, and later on, in the 2nd year, IBS offers Analytics as a minor subject along with major subjects like Finance, Marketing, and Human Resources (HR).

Now let us understand, how data is collected and processed. There are a few steps before raw data is converted to meaningful information.

Data Requirement: Why is this data important? Is there any usefulness after the data is transformed? We need to answer these questions first before collecting any form of data. 

Data Collection: After knowing why data is required, it’s time to collect the data from sources. Sources can include case studies, interviews, surveys, questionnaires, direct observation, and focus groups. We have to make sure to organize the collected data for analysis.

Data Cleaning: Not all types of data we collect will be useful, so we need to clean them first. In this process, we need to remove any sort of white spaces, duplicate records, and basic errors like unorganized dates, columns, or headers. Data cleaning is mandatory before sending the information to the next level for analysis.

Data Visualization: Data visualization is a new way of saying, “graphically show your information in a way that even a layman can read and understand it.” We need to put the analyzed report using charts, pivot tables, bullet points, or a host of other methods.

Visualization helps us derive valuable insights by helping and comparing datasets along with observing relationships.

Data Analysis: Here we are required to analyze the data loaded after it is been cleaned and then load it using the Data analysis tools including Excel, Python, R, Looker, Rapid Miner, Metabase, Redash, Microsoft Power BI, Tableau, Alteryx, and many more.

Data Interpretation: Now that we have our results, we need to interpret them and come up with the best courses of action, based on our findings.

Coming to the next part is what are the type of data analysis that is generally involved in a dataset. There are four major types of data analysis methods:

  • Descriptive Analysis: Whether the data type or dataset is describing something. An example can be, are sales good or bad for this month as compared to the previous month? Are there any sales metrics that have gone up?
  • Diagnostic Analysis: Diagnostic analysis focuses on the data which tells why an event occurred and it requires a huge number of diverse datasets. An example can be, why there is so much increase in population.
  • Predictive Analysis: Predictive analysis forecasts future events or what is going to happen in the future. For example, forecasting a product’s sales.
  • Prescriptive Analysis: It suggests more of a course of action that will occur. An example can be an investment in stocks.

After discussing the types of data analysis involved, let us look at the types of Data Analytics Tools involved in processing data.

In earlier times, a dataset was processed majorly in the form of spreadsheets in Microsoft Excel. But now due to rapid increase in technology and innovation, there has been the rise of new data analytics tools in the market. Some notable mentions can be of Python which helps in transforming raw datasets and programs into feasible data. is used for statistical analysis and graph modeling. Data can be visualized using tools like Power BI and Tableau where reports are generated and results are distributed on dashboards. SAS is an analytical platform tool used for data mining, whereas Apache Spark is used for processing large datasets. Now, there are many more tools and technologies available in the market which furthermore enhances the skills of an individual. Hence, in a nutshell, we can conclude the fact that data analytics is the new generation future of data gathering. Data Analytics is ready to change the future and the outlook that people used to have in organizations or either as an individual also. It is responsible to shape the generation of data to come.

Life of a Master’s student

In this ever-changing world, one has to do too many things to get an edge over peers. 

Management courses are becoming a necessity for students to understand the knowledge of the market and the economy. Most large corporations ensure that their employees have a certain management credential to their name.

There are a lot of students who opt for various master’s programs after working in various industries just to add a feather to their cap. However, there is a journey that a student lives while being in a master’s college to a professional in the corporate world. 

In this blog, I’ll take you through certain points to remember while in college so as to get the most out of your master’s. Being from a non-commerce background, the PGPM journey has been truly special for me. IBS Gurgaon has helped me a lot in developing my true potential. I am making these points from my own experience as a PGPM student at ICFAI Business School.

IBS was established in 1995 and since then it has nurtured many students’ dreams. The college offers a variety of management courses from marketing to finance with an army of faculty working round the clock and mentoring each student.

Do’s of a Master’s program:

1. Patience

2. Internships

3. Career over job

4. Discipline

5. Calendar

6. Responsibility 

Don’ts of a Master’s Programme:

1. Attendance

2. Late submissions

3. Missing out on college activities

4. Lectures

Further let’s discuss each point one by one.

Do’s of a master’s program

In this section, we will explore these points so that students can have an outlook on college life in masters.

●      Patience

It is a point not a lot of people talk about. Post-graduation differs a lot from graduation. It is a new experience for students as there is a lot of diversity in terms of educational backgrounds. Numerous activities are happening in college regularly, guest lectures, seminars, classes, and so many other things, and sometimes trusting the process is all you can do.

It might seem like a lot initially, but its purpose is to prepare you for all that life has to offer. Be patient and learn to adapt to new adventures.

●      Internships

IBS offers a variety of internships to its students in addition to the help of online certifications. While pursuing your master’s make sure that you register yourself in the certification relevant to your subjects to attain a practical understanding of the courses. 

Internships help you understand the functioning of corporates and a clear perspective for choosing your idol career.

●      Career Over Job

One of my professors at IBS Gurgaon told me to always look for long-term opportunities rather than get short-sighted by jumping onto anything that just doesn’t help me in the longer run. Yes, placements are the most crucial part of a management college however we must always look forward to making a career. Look for opportunities that help you elevate your skills and develop you altogether. 

Jobs might not be steady but a piece of strong domain knowledge is, to get the most out of the experiences with the professionals you connect with to acquire perspective.

●      Discipline

One wise man said, “You cannot be motivated every day and that is why you need to be disciplined.” Post-graduation requires a great amount of discipline to take the most of it. With academics, other activities help students develop soft skills as well as a sense of accomplishment after every successful event.

●      Calendar

Maintaining a calendar is crucial for post-graduation. It allows you to meet all the project and activity deadlines. It assists you with all the tasks and you don’t get in a situation where you are unaware of any maneuvers.

It also gives you time for yourself so that you can spare time to enjoy the things you like doing. It organizes your tasks keeping your stress away.

●      Responsibility

IBS has numerous cells and clubs to enhance students’ skills. With various undertakings, students create a path to new opportunities for themselves. Don’t be afraid to take up additional responsibilities as it allows you to manage your time in the best way possible. It also helps in brushing up your skills regularly. It provides you with a certain confidence in yourself.

There are minor things that students tend to overlook constituting major stress later on. Let’s explore what you need to be careful about while pursuing your post-graduation in management.

●      Attendance

Many students tend to not keep an eye on their presence in college, being present in class has a lot of benefits. Professors discuss many instances while teaching that help in gaining an understanding of various industries. Just being attentive in class is individually beneficial to students.

●      Late Submissions

Always be aware of the tasks that are being assigned to you, whether it be reports, presentations, or speeches, refrain from late submissions as it does not give a good impression of your work ethic. Keep a track of time with the tasks you’ve been assigned. Use a calendar to organize your submissions.

●      Missing out

IBS offers a lot of extracurricular activities and it truly helps me live my best college life. Always take up on various non-academic things that come along the way. These help you in forming new connections with like-minded people and get a grasp of knowledge while having fun.

●      Lectures

There are various guest lectures in IBS that allowed me to comprehend numerous industry leaders. I gained a clear perspective of my goals and the steps to achieve them. 

Make sure you interact with the guests and ask questions with an intent to learn and I promise you will get to know something new every single time.

With a lot of sleepless nights while catching up with college comes a sense of fulfillment and achievement. I hope that with these pointers you will gain the most out of your college life. Although it is crucial to get wise to the fact, make sure you are having fun.

Soft Skills – An Integral Part of a Management Program

Human interaction is the key to how others perceive us, and we all, at no points of time should undervalue the importance of social etiquettes. Be it our workspace or personal space, soft skills prove to the blueprint of our sincerity. It becomes a very intricate area of our personality. To grow as a professional or as a person, we need to inculcate social attributes which make our presence more refined. From saying a ‘hello’ to an end of a conversation, we come across a plethora of instances where our body communicates much more than our words. To be able to notify these areas and highlight them along the journey, frames the basis of the personality. To this, soft skills, just as the social nature of a human cannot be eradicated, hence, a lot of focus goes into developing good and amicable skills. As highlighted above the worthiness of soft skills, we are acquainted with it from the very beginning of our course at IBS.

Let us now talk about how this domain plays an important role in our workspaces. We reflect how and what we are, irrespective of where and with whom we are! In our workspaces where we spend more than 50% of our time, it becomes naturally important to be very cautious of our interpersonal skills. Furthermore, our attitude and behavior drive not only our personality but also our productivity at work.  With the right knowledge to respond to things, and most importantly how to respond becomes equally critical either with colleagues or our bosses. To maintain the right rapport with the immediate people, soft skills become an integral part to incorporate within ourselves, also, it attracts people with whom we resonate the most. Soft skills don’t only restrict themselves to personality or communication, it also has varied aspects to them which notably enrich us all in a lot more ways than one. Soft skills also reflect a great deal on leadership, interpersonal, and listening. This domain aids us in being more confident in our speech and organizing our work. This aspect of development makes a clear cut at our workplace when working on a common project, reflecting our clarity and focus. Listening is the next and very important aspect which we all tend to ignore with a mere glance to it. However, this is not the case to be followed. To alter this perspective, at IBS there are numerous in-class and out-class activities that gradually as the course progresses, make us good at listening.

Now we know the priority of soft skills has to shape our lives and their significance. At any B-school, a lot of effort goes into developing certain aspects of it. At IBS, we have dedicated faculties that solely look after our personality and grooming of students to make us not only corporate ready but to wholesomely develop our personality. Right from the start of our management course we are made to realize the criticality of soft skills in our lives and are given pieces of training on the same. Numbers of extempore are conducted to enhance verbal skills with all its attributes. At every step, we find our faculties with their round-the-clock assistance. When it comes to SIPs or placements, IBS has certified faculties, which excluding the regular faculties at IBS, train exclusively on our grooming and development. According to me, this forms one the most beneficial step for all of us in knowing and clearing the first gate to enter the professional world which with the right attitude builds on the crust of professionalism. For that, we need to be sound, attentive, and clear in our vision.

Coming down to my personal experience at IBS with enhancement in my soft skills, will take me to speak lengths about it. To share my journey of overcoming stage fear and developing communication skills was done right at the beginning of my induction course, where I had to participate voluntarily in a presentation. I was hesitant but somehow gathered the strength to join in the activity. Later in the day, I was able to prepare myself with all the guidelines given by my faculty to be taken care of. On the day of the presentation, surprisingly I was the first to go ahead with the same and deliver. This became the very first step I took toward eliminating my fear of public speaking. To my surprise, I was able to stand tall against my fears and set an example of a good presentation, and get appreciation from my faculty and peers. The journey which followed next was based on the confidence developed through this presentation. I would be forever grateful to my faculties who have time and again made us stand in front of the masses and assisted us in overcoming the barriers. Their guidance and support have remarkably helped me a lot during my summer internship program. I was able to resonate well with their teachings and imply the same when given professional space to work in. All the words of wisdom made more sense while living and experiencing those moments. The amount of self-confidence which has imbibed within me, has surely made me able to speak my thoughts with more clarity and objectivity, which of course were developed while learning in my soft skills sessions at IBS.