Vlogging-The new face of Blogging

All of you would be aware about blogging and bloggers, but trust me Vlogging/Vidding is the latest On-line social media tool to communicate with the end customer. This started way back in 2002 when one of the bloggers by name Adam Kontras, in an attempt to increase readership for his blog about his company, included a video where along with the written part he himself explained about his company operations to his users.

Hardly then he realised that it will become a path breaking tool for interacting with the companies who are always on their toes to look out for new ways to make more customer base.Ever realised while reading about a company, or going through its website you always want to know how the employees working there think about it ? What is the future goal of the company, values driving force, when all of it comes from the people who are running the business themselves it makes more sense and is anytime more interacting. Today Vlogging is being used for not only depicting company profiles but even companies are using this tool for communicating with their target customer ranging from students to old age people. Vlogs today revolve around anything and everything, from a day in a person’s life to Vlog channels that cover electronics, video games or beauty products.

Among different advantage of Vlogs over conventional add it helps you give the personalised touch to your products for customers who really want to know about the products. Many people are taking up Vlogging as a serious profession too because of so much of  money involved into it. Unlike Ad scene by google where in a blog there is very less chance of any advertisement being intercepted by the reader, an Vlog is catered specifically for people who are really interested in it. Anyone can become a Vlogger today what it requires most is some creativity, good content and theme about any product or company and good amount of viewership. If you want to make a career in Vlogging you need to be patient enough for viewers to come towards your videos which is not very difficult in today’s facebook era. Companies are providing good amount of money to regular Vloggers and most of them left their regular profession to become a full time Vlogger. Yan Higa a Japanese-American comedian from Hawaii, is currently the most subscribed to YouTube channel. Ryan, who broke 2,000,000 subscribers last month, Vlogs in the form of humorous sketches, rants and music videos. Names like Shane Dawson, Lucas Cruikshank are today very well know names in among companies who prefer to go for Vlogs rather than sticking to conventional marketing techniques.

According to an article published in The Telegraph At least 10 independent Vloggers on YouTube are earning over $100,000 (£65,000) a year in advertising revenue from the video-sharing site alone.

Contributed by SHARIQUE MANAZIR ( Class of 2013, IBS Hyderabad)

Do you think inviting business houses to set up higher education institutions in India will help better the higher education scenario?

Business Standard poses a question and solicits responses from students across India for their weekly column “ Student’s Corner”

The topic for last week was “Do you think inviting business houses to set up higher education institutions in India will help better the higher education scenario?”

The current scenario of higher education in India has become a mere game of money. Inviting business houses will worsen the situation, for they will look forward to money making for which again seats will be sold. Surely India lacks in opportunity and infrastructure but inviting business hubs won’t solve the problem. In last couple of years many engineering colleges have cropped up and still the quality has not increased. India surely needs quantity for its huge population but not at the cost of quality.

— Nishita Verma, IBS Mumbai.

Indian institutions has been delivering best quality of higher education for the students. Students who go for higher education outside India also been drastically decreasing .By inviting business houses to setup in India, it will cause a huge difference in cost for the same courses providing by our institutions. It will not improve the quality education, rather it will improve only the essence of a foreigner in the minds of Indian students.

— Vinod PV, ICFAI, Kerala.

While inviting business houses to set up higher education institutes would surely improve the quality of higher education, it is necessary to ensure equity by providing financial support to the weaker sections of the society. Business houses are more concerned with profit maximisation as they charge exorbitant amounts in the name of course fee. Moreover as ‘education is for all’ so quality and equity both have to be looked at before increasingly allowing the business houses to step into the field of education, which provide a better learning in a global context through international collaborations with universities abroad.

— Devika Singhal, IBS Gurgaon

Institutions should be invited because in India the need for education is changing with time . The pressure on private schools to take and provide for students of less privileged backgrounds means the students are increasingly diverse. Private schools are institutionalized, but this need not necessarily be a bad thing.Many opportunities are available through a private education which a state school will not provide, sport, music etc. Exploring beyond the curriculum is a key part of the ethos and can help expand student’s minds.

— Ketan Thakur, IBS Pune.

Companies have a lot of power in the community and the economy. The capital required to set up or fund institutes of higher education is in plenty with the business houses. It is a win-win situation for both students and the companies, the students get the best of infrastructure, education and guidance in form of guest lectures by corporate leaders running these institutions. On the other hand business houses get a good chance to build their brand much stronger by opening these institutes under CSR initiatives and in turn get skilled human resource needed to run their companies.

— Varun Kapoor, IBS Hyderabad.

If a corporate sets up an educational institute, one may get 2 years of full time education – cum – training. The office would be merged with the institute. A special department where the seniors and on field officers give us lecturers. Specialization is from beginning and every student is given a tiny work or other. For instance, students are asked to sell a pen worth Rs. 500 by the organization and the lecturer teaches us about differential pricing and market segmentation then. This could be encouraged.

— Vivek Kumar Debuka, IBS Kolkata.

The corporate world plays a major role in providing the right feedback and requirement for today’s managers. How well they need to be trained and be prepared for the challenges of localisation and globalisation in today’s corporate industry and amidst stiff competition. Big business houses ultimately know their own requirement and accordingly they play a major role in shaping the managers who will lead tomorrow. Therefore, it is very important to have the involvement of business houses to set up higher education institutions in India and it will also definitely improve the higher education scenario in the right context.

— Stephan Rodrigues, IBS Mumbai.

In India, corporate sector is the biggest user of educated manpower but very few are ready to contribute in the educational sector. Inviting them to set up higher educational institutions will not only create healthy competition among students but also encourage them to take higher education. Moreover, quality of education provided in private colleges is way better than any government college. Establishment and expansion of educational institutions have been mainly shouldered by state. So inviting business houses to set up educational institutions will expand the horizons of knowledge to meet the demand of resources in various sectors.

— Abhishek Fanse, IBS Hyderabad.

India at present is facing a opacity in education sector. For instance, if an MBA aspirant wants to get enrolled himself into a premier B-school, he/she has to pay high capitation fees, unless he is able to secure a seat through merits. So if business houses setup their institution, there would be augmentation in the this opaqueness and thus would accelerate the burden on these students. The possible solution to this standpoint is that if government, in consensus with these companies, start institutes with lateral funding to them then it can reduce students’ burden.

— Vivek Kamalia, IBS Mumbai.

The corporate sector should set up educational institutions because the amount of public resources available for health and education is limited. The working group on higher and technical education for the 12th plan projected a resource requirement of Rs 4,13,368 crore. So allowing funds from business houses will initiate improvement in quality education with technological up-gradation. However, these houses should not make the institutes another business ventures like their factories. They have to think of the social and service aspects. Monetary returns should not occupy their minds while providing education to the society.

— Devang P Gandhi, IBS Mumbai.

It’s never too late…

I don’t understand why this much needed bold step of petrol price rise is drawing howls of protest from every corner of this country?  I believe that had we taken this step a while back, we would not have been in this mess today.

Although this bad situation is fully sponsored by the UPA-2, it is a much needed step to curb the over-excited depreciating currency, which is swallowing industry’s growth prospects like a hungry shark.

We cannot ignore the fact that the burden which a common man has to face by this step would be irreparable, but in economics as they say… ‘All other things being constant’ only then the arms of economic prosperity works. The only way out is to keep trying different permutations and combinations of the available economic tools.

Let’s accept the fact that we are suffering because we made a choice, a choice of electing and believing the current government and nothing here is by chance.

The easiest question a common man like you, me or anyone can ask is… Why always petrol? Why not cigarette, diamonds, alcohol or any other tool altogether? That is because of the simple reason that India imports a major chunk of its oil requirements. On top of that we are obsessed with gold like anything. Clubbing together both these commodities constitute 42% of the total imports. These imports have to be paid for in Dollars which is actually creating a double whammy for India, in the sense that on the one hand, the fiscal and trade deficits are widening sharply and on the other the Indian Inc. is posting losses after losses.

I see four potential benefits arising out of this move.

1.) It will significantly reduce the mounting losses of oil PSU’s which will subsequently become the sources of profits for government. So the governments need not to borrow or print, which makes more money available for common man and companies at cheaper interest rates.

2.) Government does not need to set aside money for subsidies which it normally does, to compensate oil companies for their losses.

3.) It’s another positive  outcome would be a long due correction in Indian currency which will be very helpful to the corporate India.

4.) Last but not the least, I feel this steep rise in prices will prompt us to use petrol in a more judicious manner, which in turn later on could lead to a fall in the prices automatically, due to the fall in demand.

In the end, I contradict my above view by saying that…What is the guarantee that the revenues earned through above measures will not go to a politician’s bank account?

But Sadly Nothing in this life comes with a guarantee!

Contributed by Vijil Jain ( Class of 2013, IBS Hyderabad)

Do you think fee waiver should be made mandatory for B-schools to help economically backward students?

Business Standard poses a question and solicits responses from students across India for their weekly column “ Student’s Corner”

The topic for last week was Do you think fee waiver should be made mandatory for B-schools to help economically backward students?

Here are all the responses sent by IBS students:

Fee waivers would not only bring a sigh of relief for many deserving students but also a ray of hope and motivation for many. But the challenge for the B-schools is to clearly and correctly identify the criteria of for the waiver, because of the immense variation in the fee structure across the nation. This makes the economic inability of a student a relative concept. If this challenge is subjugated, fee waiver would be welcomed by all management aspirants.

— Rhiva Singh, IBS Gurgaon.

Winning Entry

It’s difficult for students belonging to middle class families to afford a B-school without a loan, let alone economically backward students. A mandatory fee waiver to such students will not only provide support to their families but will also benefit B-schools by providing them a bigger pool of talent. It’s better to provide a poor but deserving student rather than providing for undeserving students based merely on their communities. Such waivers will provide equal opportunities to all students in real sense and will be a correct means to insure a growth towards a less divided India.

— Neha Singh, IBS Gurgaon.

Fee waiver should be given to those who ‘fall under economically backward student category’. There are so many potential students who can’t afford fees to study in top ranks B-schools in India. As a result, those potentials remain constant and can’t get the proper nutrition (knowledge and experience) to grow much more. Students belonging to backward classes by availing such facility can achieve more and such facility is also a big help to the parents. Students will feel less financial burden and they can freely concentrate on their academics. So, it should be given to economically backward student.

— Vishal Vijayan, IBS Ahmedabad.

Many eligible students do not go for higher studies like MBA because of exorbitant fees. So providing a relief in monetary term is very good option for them. But waiving the fee could be a major step. B-school can give the option to payback the fees after joining the job. Because of that student also take studies seriously and chances of having dispute among other people also stop. The major task is selecting right candidate for such a precious option.

— Manish Kumar K Gupta, IBS Mumbai.

IIM-A said that it educated 41 students for free in 2009-10. Definitely it was free for IIM because the burden of fee waived, was borne by remaining students in form of fee hike. Fee waiver is not borne by the institutions but is passed on to other students who manage to get fund through loans and other means. But in the end everyone gets same opportunity to sit for placements but while one has everything at stake the other nothing. Instead there should be a contractual agreement between the institutes and economically backward students to repay their fees when they earn.

— Anoop Periwal, IBS Mumbai.

Fee waiver should be made compulsory for under privileged students as many of them fail to make it to their dream campuses for want of finance. Instead of reserving seats for students ,which in many cases the students dont need as they come from affluent background, the primary focus should be on the family income. If a student’s family income is less than Rs 1.5 -2.0 lakh/year, he/she should be made eligible for a fee waiver. This might even create a wave and help to abolish reservation system which is being misused.

— Saurabh Saxena, IBS Mumbai.

While economically backward students could realize their dreams, fees need not be waived but could be sponsored by Government/Government banks/companies/large tax payers. Government could give an option for large companies or large tax payers to waive the sponsored amount in the tax. In this case, corporates have an added advantage by sponsoring such students by providing employment to them upon completion of their programme as well as save taxes.

— Divya Srinivasan, IBS Bengaluru.

To promote higher education at the lowest level, B-schools should mandate fee waiver to help and motivate economically backward students. Poverty is becoming hereditary in India, at least for a sizeable population and if youth are not well educated, then country growth is at stake. In India majority of people are not financially sound and with the increasing fees of B-schools, they cannot afford for higher education and remain incompetent. Not only B-schools but even banks can provide some facilities like education loan at low rates to support economically backward students.

— Chirag Kriplani, IBS Mumbai.

Implementation of fee waiver at B-schools will come only in fruition when students from economically weaker societies participate in these programs. The entrance examination fee, college form fee are also a matter of concern for these students. Also the numbers of students eligible to B-schools are puny. Hence government of India must run some program to educate weaker societies to let their children go for higher studies. Scholarships, funds and other help at school and graduation level must be provided to ease financial burden.

— Sandeep Guleria, IBS Gurgaon.

Putting the burden on the shoulder of educational institutions to provide cheap education by means of fee waiver for poor students might not be an effective and the right step. Such a step might serve the purpose to an extent but at the cost of quality of the education. Also, the effectiveness of such a system can not be guaranteed. Instead, the government should directly fund the education of poor students, being the most responsible and capable body.

— Kushal Bhadani, IBS Mumbai

Unemployment Benefits: From Facebook to increasing Crime Rate

I was always fascinated with watching young guys and girls from USA and other countries visiting Delhi for vacations as if it was their second home. Last week I got a chance to meet Jack through one of our mutual friend Prashant and after some formal discussion I asked him how come he was in India since the last 4 months. So Jack narrated his sad yet astonishing story, how in his state Pennsylvania crime is at an all time high so he is taking Unemployment Benefits there and working back here in India, “just for a change of air” and once the tenure ends he will return back home but he will make sure that he makes enough money over here. Now what the hell does that mean…!

In United States of America as soon as you become unemployed, you need to contact your state’s Unemployment Office to check your benefits eligibility. Maximum number of weeks that a US citizen can get unemployment benefits in New York itself is 79 which were earlier up to 93 weeks. You should not be surprised if the unemployment eligibility appears either generous or scanty .You can find little variations in laws in different states of America but the benefits could be extremely high for workers and the civilian labour force 97 percent and 89 percent respectively.

In Texas anyone can get Unemployment benefits based on factors like laid off, fired without misconduct, quit for medical reasons, quit for stalking and the list goes on which includes Unemployment Benefits if your employee reduces your working hours. In Pennsylvania  the Unemployment Benefit are controlled by Department of Labour and Industry  and is described under Special Session number 2 Article 1 “Unemployment Compensation law”. Here as well the laws are based more or less on similar parameters; which includes factors like last four quarter earning details, motivation to work, mandatory registration with job portal.

Now take a look at these figures among world’s top 10 cities offering best Unemployment Benefits Pennsylvania comes in top ten twice with its cities Pittsburgh on first rank and Philadelphia at sixth position with a weekly unemployment benefit up to $550.So they are earning almost 30,800 per week for not working in America, and in India this is what is offered to a Trainee MBA graduate for a whole month. There are other cities like San Antonio, Texas at 8th rank, Charlotte and Raleigh, North Carolina at 3rd and 5th spot.

Some more research and you will come to know that out of   top 25 global cities with highest number of Facebook users US cities occupy six different slots which includes New York, Los Angeles ,Dallas, Philadelphia.

Going by the crime rate in USA these are the same cities which are either hub for Gambling and Prostitutions or suffer from the epidemics of extremely high crime rates in the whole USA. According to the FBI reports on crime occurrence in difference cities of USA only in California state its cities like Los Angeles, San Francisco and Oakland were the chart toppers with highest number of Violent Crime reported, the point worth mentioning here is that Texas is the second state with highest number of such violent crime reported.

Now the question is it just by sheer luck that same city posses all these three features of high Crime Rates, largest Number of Facebook Users and highest and best Unemployment Benefits. According to my analysis it is a chain process. Someone who just left his job after working for one year is getting $550 for free, so why will he/she even think of working? Now he/she is free the whole day with his wallet full so he is online, being party to the increasing “online culture” trying out his/her hands at cyber crime, pornography and at the end, once they lose track completely they turn towards crime in real life. At the end of the day after they realise they want a change of air they do visit our beloved country.

Contributed by SHARIQUE MANAZIR ( Class of 2013, IBS Hyderabad)

Changing world of E-Commerce and Security Threats

E-Commerce unlike the common myth is not only about buying and selling of products and services over electronic system such as internet but includes wide range of functionalities like Electronic Fund Transfer, Supply Chain Management, Online Marketing, Online Transaction Processing and Inventory Management. Looking at the future roles and prospects of internet Mr. Michael Aldrich in the year 1979 invented online shopping through the assembling of T.V, telephone connection all together with a real time transaction processing system. The whole idea behind online shopping at that time was to gain higher market penetration in the highly competitive market and to provide ease of shopping.

But at that time hardly anyone had realised that the E-Commerce that started from a basic Electronic Data Interchange meant for B2B processes will expand its roots in almost all business processes. Forrestor Research estimates the USA online retail industry will be worth 279 billion $ in 2015. According to Mr. Rajan Anandan MD Google India the expected India E-Commerce industry is of net worth 7billion $ and is expected to go up to 40 billion $ in the next 5 years.

E-Commerce in various businesses

Under the B2C marketing the E-Commerce has its presence from a pin to Mercedes. We can buy goods and service ranging from fashion, accessories, books, furniture’s, cars etc. It includes the resale market, Matrimonial Sites, Tours and travel and fund transfer. E-payment of bills and E-ticketing in India is serving millions of customers every day.

Under B2B models firms are looking for electronic gateways for making all the contact in terms of dealings information exchange with vendors, suppliers, their corporate clients with the help of E-Commerce only.

Under the G2B models now the state and central government is using E-commerce as a platform for assigning tenders, licences , work permits etc to their potential customer. It not only makes the whole process hassle free but brings transparency along with it too.

Security Risk Involved

According to an estimate 57% of US businesses say that they are losing more  money through computer hacking than through regular crime, which amounts to a total figure of 559 million US $ last year itself. In USA total number of internet user are almost 24.5 crores while in India this figure goes to 10 crore. Countries like USA and UK have got stringent Cyber Laws to safeguard businesses and customers from any kind of malpractice while in India we are still in initial stage as a result of which we still do not have any exact figure of money drain happening because of lacunas in Indian Cyber Laws. Today Britain leads Europe as the heaviest users of Internet banking services, with over a third of the UK population visiting e-banks. Traffic has grown by over 27 per cent in the last six months alone, and the growth in Internet banking is increasingly spilling over into business banking too. The surge in the popularity of these e-banks is not without its problems however, as most of the larger enterprises have, at one time or another suffered some sort of a security glitch. Most of the online systems now boast 128 bit encryption with SSL (secure socket layer) which is as secure as it gets, provided that the bank side security systems have not been compromised. But this trend is far from being inevitable or even undisputed, as a recent survey from Datamonitor showed when it revealed that in the UK, 63 percent of those polled said that they preferred to visit the bank branch, 25 per cent favoured telephone banking, and only five per cent cited the Internet as their favourite way of interacting with their bank. Moreover there is no bad apprehension regarding success of E-Commerce in India which is very much visible from the success of business models like Flip-Kart and e-bay. We can say that even the online banking is preferable among young generations but are we still ready for a E-Banking is still a questionable looking at the lack of Special Cyber Laws for E-commerce in India.

(All data given above is from published sources)

Contributed by SHARIQUE MANAZIR ( Class of 2013, IBS Hyderabad)

 

Pricing Strategy used By Rikshaw Wala’s

If you are an Indian and especially from North and Eastern India you know very well how important Rikshaws are in day to day life of a common middle class person. The face of a dark, expression-less man pulling a three wheeled machine for meagre charge has been an integral part of your life. Yet you do not know that they are the only marketing brain who use multiple pricing strategy for the service they provide in one single day to achieve their Target.


It is probably the only public transport means without any fixed pricing system yet it is comes under one of the very profitable small scale industry fetching good money for the Riskhaw owners. Normally in every small city, town or village there is one person who owns few Rikshaws  then hire some people, mostly uneducated who do not

posses any special skills to earn their daily bread and butter for pulling it. On an average a Rikshaw puller makes around 300-500 rupees per day out of which he gives back almost one tenth to their Rikshaw owners and k

eeps the rest for himself. The  success  rate of this business structure is so good that even in Delhi which possesses one of India’s best transport structure ,Rikshaws are one of the most prevalent source of travel for shorter distance.

Being a guy from a small town of Bihar it always fascinated me as to what makes these” Rikshaw Wala’s”  decide upon what price should be charged from a customer. This problem is more obvious to arise because you actually do not use any petrol or sophisticated machine in Rikshaws to make them run. Yet I always wondered what could be the factors that derive their pricing strategy. So after doing a lot of research work and chatting with the story started to unfold.

It so happens that every Rikshaw-wala knows a generalised earning if he is working on a particular area for one individual day. Unlike Auto Rikshaw’s they do not have any fixed stands. So they fix a rough idea about the amount they will be earning for that day. They basically divide their pricing strategy depending upon operation time.

1.       Morning- Its is usually peak customer time with all office going people and students. So their main target becomes to get maximum customer if possible grab other’s customer by decreasing their offered price what in our Marketing terminology call “Competitive Pricing”. More the number of customers they carry more they make earning and in a sense closer to their “Target”.

Tips-

  • This is the time where you can get better result if you bargain, but too much of bargain can at times let you stand alone because see ,its morning and there are many others like you who want that RIkshaw.
  • Pricing will be moderate at this time.
  • Number of Riksaws available will be less more so because demand is high at that time.

2.       Afternoon-This is the time when you can get to hear abnormally high rates. Mostly sun is high in the sky and even they know that pulling a cart along with someone at that times is something tough. So they prefer to go with “Premium Pricing” where if you are ready to pay price at the higher end then only you can expect their butts to move, else what happens is a common scene of people fighting with Rikshaw-walas “Yar he is asking too much…or bhaiyyaa are you mad”.They make sure they get almost closer to their daily earning target by getting one or two customer who agree with the Premium Pricing.

Tips

  • When you ask them how much they will charge, make sure you are ready with the genuine price for that distance, its better to agree than leave.
  • Good part is you will have lots of Rikshaw-walas to choose from as their will be many whose Morning shift was bad if you can find them you are lucky.

3.       Night – Here comes the night and you will face “Value Based Pricing”. They will all make you feel with moderately high pricing that “look its night and you need us more than we need you” and trust me while returning back home we do know that we need them more than they need us and that makes the price go moderately high.

  • Tips– Go home and sleep tight.
Contributed by SHARIQUE MANAZIR ( Class of 2013, IBS Hyderabad)
Posted in Uncategorized | 1 Reply

A Dedication to the Tunnel, IBS Amidst Commotion

The eyes in me never saw you in solitude. I never walked the moments when you were in isolation. You were incessantly filled with different hearts piercing into their deepest instincts. The trembling and the firm feet were walking in aloof and never knew that you stuck by those deepest instincts. You carried them towards oblivion, you ushered them into the world of ambiguous management and you distracted them for life. Of course these years of fakeness accumulate around you, can be seen in your overstepped tiles in red and not red. Useless words, the enormous voices and the ambivalence of pathetic and yet pumping hearts are the first things you look for under your sunless roof in every sunshine morning imbibing the Jurassic park. Fortunately you don’t know that you will experience the betrayal when these foolish people make merry the time they bid adieu this untold conversation with you. They might never know you were a stranger in disguise. They even might not remember those footsteps. And they will never recollect your untouched presence and aching touch.

Time goes by; it passes. For you this merciless time will make no amends and leave you for different footsteps of slander and ungratefulness. My dear friend you will never find the form that is an expression of your innermost desires and aspirations. Remember, every morning you will be consulted for denigration and for all the nights you will be quit as an abject failure for an abyss of nothingness. You will be ripped in their stink. The trees around you will grow old, the air engulfing you will get thicker and for your own stoned heart you will become an insufferable bore. There aint even a blink of a moment of love, truth and understanding tipped for you and yet you big hearted scoundrel spreads like the unconditioned mother.

Your silence has been destroyed. Hopeless books, wasted papers, meaningless placards, disgusting music that lost its essence in heartless I-pods, never so worthy mobile phones, objective less laptops, and the world of non sense pierce through you, in your constant awareness, bidirectional. Don’t question them you eternally blessed fool. They are too quick to revere your pain. They will walk away and leave your paper blank. They won’t even spill the ink. Their hands won’t ache. I have spied with the armor of my eyes and have seen a dull beginning and a flamed end. The window in my room, the balcony outside it has witnessed your grief. But the feet will churn you and I neither am any good of a friend. You blathering nincompoop, every heart will wake against you.

My eyes will again open to a new day and I will walk through you in another morning light, the dark leaves still by your side. You probably would have gulped the yesterday’s tormented blood and made those chatter like an old man tiles firm again for another tourney of atrocity. You fool of the first water, how in this world could you?

You think to yourself: get the hell out of here, get out quick and don’t look back.   

Contributed by Mohd Haris Bhat ( Class of 2012, IBS Hyderabad)

Do you think government should fund students instead of funding universities?

Business Standard poses a question and solicits responses from students across India for their weekly column “ Student’s Corner”

The topic for last week was Do you think government should fund students instead of funding universities?

Here are all the responses sent by IBS students

Funding is a government contribution to help universities impart better education without making the education costlier for the students. These funds are the reason that universities are building themselves better in terms of infrastructure, faculties, technology and so on.  If the government begins to funds the students instead, the result will be rise in student fees and less development of the universities on the whole. Thus a better idea for government would be to insure other form of monetary help to students like increasing scholarships, and reduce interest rates on education loans.

— Neha Singh, IBS Gurgaon.

When we talk about funding student, we are focusing on one individual which in itself is a good step towards the betterment. On the other hand it is about funding whole institutions like universities which could give way to the term ‘corruption’. There is a possibility that the fund which comes to university won’t reach students wholly. And if we actually want to fund the university then we have to keep an eye on the whole system. Rather, personal accounts should be created for individuals so that they or their guardians can use the fund in the correct manner.

— Achint Mathur, IBS Gurgaon.

The government is paying attention to prestigious institutions such as IITs while 90 per cent of the country’s students are studying in less endowed institutions. These disparities must be bridged if higher education is to have the desired effect on the national economy. Therefore the government should fund universities and encourage private sector investment. The government should provide soft loans, scholarships, tuition fee waiver, fellowship, and assistantships to invite growing talents to show their abilities.

— Devang P Gandhi, IBS, Mumbai.

In India there is a huge pool of students who want to study but cannot because of financial incapability. Instead of funding big Universities which concentrates on a small group of population, government should focus on proving funds to students directly, which can also help to reduce the illiterate population. Funding to universities can be self financed also, but there should be proper mechanism and student should get scholarships when needed. But in India we all know how much government distributes and how much the beneficiary receives.

— Anoop Periwal, IBS Mumbai.

Government funding the universities is no guarantee that the benefit will be passed on to the students. Thus it would be better if the government funds the students instead, so that the ones who are bright and deserving get a chance to succeed in future and can pursue their own interests to carve out a career path for themselves. Thus they would not be dependent for the funding of their studies on the university, which might use the government funds for its own purposes rather than utilising them for the betterment of the students.

— Devika Singhal, IBS Gurgaon.

Each year government provides hard earned money of citizens (tax) to various universities to the tune of hundreds of crores. Now if we check the ROI on the invested fund, it would be a negligible. So before funding the student for better education, let we make our education better. Many Indian went to other universities for getting better education. That is why government should firstly focus on improving the education and bringing it to the international benchmark.

— Manish Kumar Gupta, IBS Mumbai.

Neither do we have universities nor do we have the students that are funded by the government. Its actually a ‘double edged sword’. So instead concentrating on a single factor we should concentrate on both the things. There should be more Corporate participation in funding the universities . After all some of the best Corporate honcho’s are from these Universities. Being an MBA myself I completely understand how expensive education has become, funding of students should be done on merit basis so that the right student gets the support. .

— Kshitij Khandelwal, IBS Gurgaon.

Today, there are not enough number of quality universities in the country promoting tremendous competition among the students to grab a seat in one of the good universities. A big part of the population being poor, and not all of them could get to one of these top universities, struggle.Education loans are available, but not to those who don’t have a backup for their loan and have not got to one of these top universities. Still, their career has to excel. They too need a good college to study and educational loan available to them as well.

— Kushal Bhadani, IBS Mumbai.

Aspirations of India to create a ‘knowledge society will remain a distant dream as long as quality higher education is not provided to students who are really willing to study but are financially not so privileged. Need of the hour is to bring bold structural change in the Indian Education System. Education being the only area where we still haven’t focused on economies of scope, thus we need to take some proactive decision like entrance of corporate sector in establishment of private universities with world class research based education methodology.

— Shailja Kapoor, IBS Mumbai.

The government should make it a point to disburse maximum amount of fund to deserving students instead of funding universities. The amount of proportion of disbursement of funds should done in proper proportion. At the same time, The Indian Management institute’s should also see to it that whatever funds they receive from the government it should be properly utilised as a financial aid for the education of the deserving right student. and not to every student.

— Stephan Rodrigues, IBS Mumbai.

The discussion of funding universities or students solely has been a thorny topic since long. The issue is contentious and with corruption being the bread winner in major areas the decision needs high accuracy. Keeping the political issues intact what we have in government universities is complete misery in terms of seats and needy getting the favour. So the needy, which used to starve waiting for colleges, are now starving for seats and opportunities. What we have right now is panoply of inefficiency, RTIs and political favoritism. Theoretically and morally it’s time we let people handle people’s money.

— Manu Arora, IBS Gurgaon.

If the government stops funding the universities, education will be about demand and supply. While the Universities would not stop functioning but rather will only push or encourage courses which have demand in the market; this will turn the society towards those courses and eventually force students to compromise on the field they have to choose than what they really like. In order to avoid the economics in education there needs to be a balance, for this the government should understand, what the skills of the students are than to force the skills needed in a corporation.

— MS Srivamsee, IBS Mumbai.

I think government should fund universities instead of funding students. Government is providing its assistance to students by providing them education loans,and some other schemes. If government funds universities it would be helping both in a way that it would help universities to get more facilities for its students, and providing them with modern facilities which would indirectly help students only. If universities would be having enough funds then they can provide their students with economic help like concessions in their fee,or providing scholarships to more number of students.

— Shweta Singh, IBS Mumbai.

Government should fund students instead of universities. Nearly 38% of India’s population is poor and there are so many talented students but because of poverty they can’t afford to get admission in universities to fulfill dreams. Government should fund students and let students decide in which universities they would like to go based on their choice. Another fact is that, if universities require fund for development, can easily take loans compare to students as because of their poverty they can’t provide anything as security to banks so it become difficult to access loans.

— Babita Burdak, IBS Mumbai.

The government should fund the students directly. It already has a structure at the primary school level which can be expanded for the higher education. The government has the ‘Sarva Shiksha Abhiyan’ for the children between 6-14 years. The students interested for higher studies can be funded after checking the socio-economic background. The government can pay directly to the university or the college the fees and provide books as well. The tracking team should look after the progress of the student and if anyone fails to perform the service should be withdrawn immediately.

— Varun Goel, IBS Mumbai.

Currently, the government shouldn’t stop funding universities but the extra money should be used or allotted for distributing vouchers and cash coupons for those in need. This voucher/coupon system will be directly accountable to the parents who are going to pay for their child’s education through these coupons. This will not only increase literacy ratio but inculcates quality education in a student.

— Abhishek Fanse, IBS Hyderabad.

Better to do an MBA from a foreign university than to do it from India in this much amount, is always a second thought in a student’s mind. Government need to stop this brain drain so that the students can be motivated to study here only and we can actually see that the money is being invested at the right place. Also, funding the university is also a positive point as good infrastructure and better facilities makes a healthy environment to live and study in. It is always said that ‘Padhega India to Badhega India’.

— Vivek Gujral, IBS Mumbai.

The support provided to institutions creates a race for admissions where even many talented students tend to lose. Also government entices more students to study in their funded premier school which artificially boosts the supply of graduates. In turn, this lowers the salaries of these same graduates. The weaker section of society needs to be developed to cure this scenario. Instead of funding premium schools, if government tries to fund primary students, it would not only increase the literacy rate but also develop individuals, which would generate quality graduates, thus improving the job market.

— Vivek Kamalia, IBS Mumbai.

The government has already taken initiative on that facade by escalating the allocation to Right to Education (RTE)-Sarva Shiksha Abhiyan (SSA) to Rs 25, 555 crore, showing an increase of 21.7% from 2011-12. More such initiatives will not only lead to better education but would also pilot to job creation reducing unemployment. Corruption is not a new word for Indians so if the government would fund Universities there will always be funds that will be sapped out of the system. However, Government must also fund Universities so that there can be research work conducted and study may not just become an activity.

— Vritika Sharma, IBS Mumbai.

Government should act more like a regulator and the catalyst at the same time .The Government should finance the institutes in the initial stages as the gestation period in the education sector is the longest and some kind of financial support is required and also would help in creating benchmark in the education sector .At the end would say the regulation control is highly pivotal in success of the institutes .

— Karishma Virmani, IBS Gurgaon.

Student funding by the government can happen by means of vouchers and educational tax credits. Today government provides funds to government and private-aided universities which then provide education to students. Education for the poor and needy can be greatly improved by funding students who are in need. This will make schools directly accountable to parents since they pay for the education through vouchers. Parents decide and parents choose, not bureaucracies. The poor are getting left behind due to lack of access to quality education. This will ensure quality education for poor and will give them right to education of choice.

— Ankur Sharan, IBS Mumbai.

Imagine if instead of funding universities, the government adopts a policy of rendering financial aids to the students across 26,500 colleges of India. Certainly there would be less financial burden on students but in long run it will harm young students who would be disdained of new technologies and infrastructure. Government spends 1.14 per cent of its GDP on higher education, and adopting the policy of financing students instead would have ill effects too. Instead GOI could adopt policies to help certain needy students financially out of their education funds.

— Sandeep Guleria, IBS Gurgaon.

Rupee weakening: A blessing in Disguise???

The newspapers & News channels ain’t just Greek and Latin… The Greece story was inevitable, so instead of cribbing over the crisis. Let’s look at how this crisis is not all that bad, at least for India.

Let us understand why this mess. Greece exits the euro, the euro currency weakens leads to dollar getting stronger, and as the dollar gets stronger the rupee weakens even further. So for us the electronic gadgets cost more. But let’s look at it through our country’s perspective.

  1. The Crude Oil is traded in dollars, the OPEC nations earn more dollars for the oil that they export. More dollars for the OPEC nations eventually brings down the crude oil production cost (Extracting cost). This might help in crude oil prices coming down* a bit (As OPEC’s aim is to regulate oil prices and keep a watch so that people do not shift to cleaner energy sources due to the rise in oil prices).  India imports crude oil so this would ease the inflation a bit.
  2. Unlike most of us who feel that India just imports crude oil to consume it completely, we are in for a shock (India ranks 22 in exporting of refined petroleum products). So this means weaker rupee gets
  3.  us more dollars.
  4. Eventually weak rupee is good for the exports of the country; IT companies will earn more dollars (if they haven’t hedged their risk against the volatility).
  5. Usually when the rupee weakens the foreign funds flow in as foreign investors buy more stocks.
  6. The NRI’s will want to send back their savings as Indian banks give close to 9% return on their Investments, whereas in other countries it’s too less. And a
    lso since the rupee is weakening RBI’s plans to cut the rates further in the next month’s review is out of question.
  7. Now when the rupee is weak, your products in the international market are cheaper so people will prefer Indian products over the others. This means more exports.

All of this leads to more of foreign funds flowing into the country. Currently with a growth rate of 6.9%,

India might just take advantage of the mess outside.

Contributed by M.S. Vamsi ( Class of 2013, IBS Mumbai)