What if not IIMs?

The IIMs are the epitome of educational standards not only in India but also the world over. The premier institutions produce a fresh crop of students year after year who are battle ready to take up some of the most ambitious jobs available at the corporate. In India, this has resulted in a sheep like following of the “IIM dream” by the students, the parents and the educationists, which may render the students’ incapable of seeing other opportunities. In the field of business education, there are many avenues available to the students, who may want to look beyond IIMs at other CAT accepting colleges in India. The students may also attempt other management examinations for the business schools and consider tests such as IBSAT for ICFAI Business School.

Why not IIMs?

  • Scoring well in CAT alone does not automatically guarantee a seat at an IIM. Since the IIMs in their selection criteria also considers other things such as past academic performance, gender and educational diversity in their prospective student batch, this sometimes means that you may not get a call from a top IIM even after scoring well in the CAT.
  • IIM Ahmadabad, IIM Bangalore and IIM Calcutta have traditionally been and are currently the top management colleges in India. There are other B-schools which rank almost as high while the other IIMs are a little behind when it comes to MBA/PGDM/PGPM college ranking.
  • It can create a difference in students’ packages and placements after their management education has been completed. A lot of business schools today can match the kind of offers their students receive with the prestigious IIMs.

A substitute of IIMs

  • Many private and government run business schools provide an excellent educational experience and make for a great developmental journey both inside and outside the classroom.
  • Management education is dependent more on the practical aspect of developing the students’ knowledge and skills rather than a very theoretical and by the book idea of the studies.
  • The critical differentiator is the right kind of environment for the students to flourish and many business schools apart from the IIMs can provide this through stimulating the intellectual curiosity and provide meaningful challenges.

A business education is made with exposure

  • Summer internships, business projects, case studies, research projects and many more are methods by which the top B schools in India provide their students an opportunity to work upon live business problems.
  • Business schools are required to have powerful ties and liaison with the industry to create the scope of work for the students and facilitate the industry integration of their education flawlessly. Many business schools apart from IIMs excel at this aspect of their education which makes it a meaningful and pragmatic learning experience.
  • At some top business schools such as ICFAI Business School, the students are exposed to various aspects of their campus life such as college events, group discussions, co-curricular activities and much more. This prepares them for the leadership roles and challenges that they might face in the years to come.

Looking at the bigger picture

  • There is no shortage of CAT accepting colleges in India. The Indian business school aspirants have been getting quite disillusioned with the hype that is created around the IIMs, simply because how difficult it is to get admitted in one.
  • The quality of education provided at many B Schools today matches and in certain areas exceeds the IIMs. Some of the business schools further excel in a field of management, such as Human Resource Management, Marketing, General Management and many others where students can shape their careers.
  • The primary reason for the hype around IIM had started because the management education was a costly affair in India and IIMs were known to have discounted fees. This is no longer the case since the IIMs are some of the most expensive business schools available for the students.

It is true that the IIMs are prestigious institutions which have a reputation in the wider world of providing world class education. It is also true that many top Business schools today can effectively match the educational offering that is being provided by the IIMs. Top B schools of India such as ICFAI Business School are quickly bridging the gap in the education provided at their campuses and IIMs. The shift in opinion of industry and students reflects the higher value that is being provided by the non-IIM business schools. With international accreditation and industry acceptance, the students are gaining confidence in going forward without the IIM badge on their shoulders.

How Engineers and Non-Engineers Converge in a B School

The B schools these days are a giant melting pot in which students from all walks of life come together for a truly collaborative learning experience. There is no shortage of CAT accepting colleges in India which levels the playing field and provides equal opportunity for students coming from varied educational backgrounds. The diversity seen in the top B schools in India is reflective of the Indian culture which takes pride in the strength of our diversity. The students bring with them a rich academic experience which helps them builds upon and create unique skill sets. The students also learn the valuable skill of collaboration and appreciating a different point of view than their own.

While the Engineers have traditionally aced the CAT, GMAT, XAT, IBSAT and other prominent admission tests, the number of non-engineers has been on a rise steadily in the past decade. This is owing to the selection criteria where the numeric ability is given equal emphasis and weightage as non-numeric ones such as Reading Comprehension, Vocabulary and Logical Reasoning. There are several other factors that contribute towards the convergence of Engineers and Non-Engineers in a Business School. Some of these are listed below.

  • Comprehensive curriculum: The curriculum of leading Business schools in India is a business driven which requires the students to undergo a variety of academic courses for overall development of the students. This enables the students to capitalize on not only their individual strengths, but also on the learning they acquire from their surroundings and other students. Because the academics include various elements such as project work, group assignments, and presentations and so on, the students must explore the strengths of their groupmates and learn from them. This enables them to appreciate their differences and they look forward to work with people who come from a different background, hardwiring the diversity in their DNA.


  • International educational standards: The enamor and pull of Engineering is an Indian educational trend and this accounts for many students pursuing Engineering degrees under pressure from society/parents and group think. The international educational standards, however encourage the students to pursue courses that are of their choice and this is catching up fast in India as well. When the Indian engineering students join B schools, they feel a natural pull to pursue other fields and become deeply interested in other subjects. This brings them closer to their batchmates coming from other backgrounds. Some of them go on to form friendship that lasts a lifetime.


  • Creativity and Innovation: Top MBA/PGDM/PGPM programs place a lot of emphasis on the creativity and innovation since these skills become necessary once the students join the industry. Creativity helps them find answers to atypical questions and enables them to look at problems from a different viewpoint. Diversity of thought is an essential part of a group being able to think creative solutions and students soon realize that they need to create diversity in their circles. This includes not only gender and cultural diversity, but also diversity in educational backgrounds. They try to get to know and nurture their batch mates who have graduated from a different stream.


  • Social events and fests: The social events and fests provide an excellent opportunity for students to mingle and appreciate each other. This holds true for students who have graduated from Engineering and Non-engineering colleges. The students bring with them the past experiences and talents that become useful in social events such as a fest. This also involves the students from various departments of the B school to work together and make it a success. The students get a fair chance to form bonds and create social ties with others. These events are a necessary part of the B school experience and develop the people management skills of the students, including working with people from different background and school of thought.


  • Complimentary skills: Numeracy and data interpretation are very important skills and students from Engineering background usually excel at these. This helps them to excel in certain subjects at the B school as well. The other subjects however require different skills such as linguistics or reasoning. The Engineering students usually need to work upon them to excel and deal with subjects beyond STEM (Science, Technology, Engineering and Mathematics). This may include subjects such as Accountancy, Economics and Business Communication. They may rely upon their non-engineering batch mates to help them come up with the learning curve quickly while providing support to them in the numeric skill based subjects.


  • Shared accommodation: The shared accommodation provided at some of the top business schools in India, puts the students in close physical proximity with each other by shared room or adjacent rooms. The room selection is usually done at random and gives the students a fresh slate to form friendships with their neighbors or roommates regardless of educational background. This helps in tearing down any preconceived notions that the students may have regarding each other and acts as a social melting pot. Some schools take it a bit ahead and divide the students in houses which encourage interactivity through close social contact. It is often seen that that the engineers and non-engineers get along very well after they start seeing each other as fellow human beings and establish mutual trust and respect.


  • Friendly competition: As the students often take up projects and enter several competitions that are organized, they have a chance to work with other students to get better themselves. The competitions create platforms to see other students as worthy adversaries and remove any notions of grandiose that they may have about themselves. They understand that other students come with their own strengths and shortcomings and this helps them gauge themselves in comparison to other students helping them see clearly where they stand.


  • Interactive classes: The faculty members play a vital role in top management colleges in India and work tirelessly to bridge the skill and knowledge gaps that both Engineering and Non-engineering students have. As the students start building up their academic performance, the faculty members recognize publicly the efforts that they are making in the right direction. This encourages students to open up more and interact with their batch mates through facilitated discussion and gives them a lot of shared experiences to talk about.


It is true that the number of non-engineers is still lesser than engineers in many Business Schools these days; however this gap is bridging up fast. In the coming days as the number of engineers and non-engineers balances up, the collaboration between them would help create greater value for the students undergoing the B School experience.

A day at a B-school

B-schools have always been synonymous with the continuous development of the managerial and leadership qualities in the youth. Therefore, the rise of business schools in the past few decades has given the students a powerful career path to aspire for. The best MBA/PGDM/PGPM programs in India take this into account and aspire for a world class education. This involves augmenting some of the most useful and effective learning techniques, a robust curriculum that is constantly evolved with best industry practices, and experienced faculty members who can use technology to enhance the learning experience. While all this is very exciting for any student, surviving at a b-school takes more than just passion and dreams. A big part of it is having the self-discipline to ensure that you are always on top of the curriculum and your studies, and keep up with the demands of the course. The other big part is in understanding the expectations of the course and preparing yourself for a different kind of life with some unique demands. Let us look at some aspects of what a day at a b-school entails and help you envision a future at one of them.

The facilities and accommodation

While the accommodation and other facilities are not the most important of the b-school experience, it is one of the first things that most people notice about their prospective campus. The campus keeps playing an important part in the life of the students, who form close bonds of friendship during the MBA/PGDM/PGPM program. The usual staples of a campus would include hostels, classrooms, administration buildings, libraries and auditoriums. As time has evolved most b-schools also have included a high-tech computer lab, which helps the students in their research work. Some great campuses have a Case Development Center (CDC) which makes the b-school stand apart from its competition. The campuses also include facilities such as swimming pools, gymnasiums, basketball courts, grounds for cricket and football, table tennis, badminton, to name a few.

Over the time spent in a b-school, the students usually develop their academic as well as co-curricular activities which prepare them for life to come. It becomes an important part of the memories that stand out about their Alma mater. A typical day includes the students making use of the facilities for their academic work followed by them spending time in activities such as playing a sport, researching things or simply chilling out with their friends at one of many hangouts including the hostel itself.

Social life at the campus

Just because the students are going through a revolutionary academic experience, does not by any means equate to compromising your social life. As the students leave their previous lives and enter this new phase, they learn to foster new relationships and social ties. The curriculum gives them ample opportunities to take out time from their schedule to devote at group projects, forums, groups and enhance their people skills.
Many newer teaching methodologies also leverage the social skills of the students and assign projects that need them to interact and collaborate with other students. As you find a like-minded person, you would be inclined to spend more and more time with them during a day. A good example of the b-school helping you in developing your co-curricular activities are through clubs and common interest groups. Clubs can be focused around areas such as money management, financial markets, drawing, photography and theater. The club membership allows the students to pursue interests that they desire apart from studies.

Course curriculum

Although the course curriculum forms the major building block of any learning experience, it is especially true for someone going through the top b schools in India. The coursework is intellectually challenging and constantly requires you to push the boundaries of your comfort zone to take more and more academic work in the form of class projects and assignments. In the typical format of “learning by doing” the students going through MBA/PGDM/PGPM have their fair share of workload that they would need to fit into their routines.
Since there are many students who join the course from the science background, subjects such as accountancy are new and require them to learn things from scratch. A lot of hours of the day of a student at a b school are dedicated to learning about the general principles of management as well as understanding nuances of their specialized field. The students also need to keep themselves updated regarding the new happenings and changes in the world of business which requires some time.

Events and happenings

The events and happenings, although not taking place every day, can become an integral part of your b-school experience. The events can range from an informal fresher party thrown together by the previous batch of students to various formal competitions organized between b-school students. The common events organized at a b-school may include freshers’ party, farewell party, summer internship, placement days, annual day, fests, competitions, sports day and seminars.

All these events take a fair share of time and the days preceding the events may require the participation of the students in not the event but also organizing the same. These events prepare the students for the real-world challenges in organizing and motivating people that the student must face once they enter the corporate world. It enhances the leadership skills of the students and helps them foster powerful industry contacts that can serve them well in the future.

As you may have understood by now, the b-school experience is not really a cakewalk and it is also true that not everyone who embarks on this journey goes on to completing it. The people who make it to the end of the line though, have promising careers and prospects that would make many people envious. The best MBA/PGDM/PGPM programs in India provide the students an opportunity to invent themselves and shape their futures through their own hands all the while giving an opportunity to have a lot of joy and memories in the process.

How to Choose a B School

A management degree is one of the most sought after degrees in the present day. But what sometimes leaves the aspirants perplexed is choosing the best b-school in India for themselves. As a matter of fact, with the rapid growth of management institutes, it is a challenge for any candidate to be sure about the options that they would like to choose. On the other hand, the business school which the aspirants are getting their degrees from plays a vital role in the career path and affects their future prospects.

Here are some tips for you to help make the choice for the right business school

Brand of the Management School

Going for a management school that is well known and a brand in itself, matters a lot for the candidates. A management school that has made itself a brand by creating a rich legacy will hold itself to higher standards of education. The difference between a no name institute and a renowned one can be huge once the students start appearing for job interviews. An alumnus of a well established brand of the b-school gets more recognition and does not have to convince at length the prospective employers of the quality of his education. There are also corporate that have tie ups with certain brands of business schools and do not hire from outside these brands.


This is perhaps one of the most important attributes to check. You must check if the b-school you are targeting has full-time and well qualified faculty or not along with a mix of visiting and adjunct faculty. Many management schools have visiting faculties with only a few permanent members of the faculty board. Having full-time faculty members is important as they will invest a higher amount of time and energy in grooming the students, being part of the brand. They are also less likely to move to a different organization mid-semester and as a result will add stability to the educational experience of the students. They also have powerful industry contacts which gives them the industry oriented view of their subject.

Infrastructure of the Institute

Apart from the basic facilities such as classrooms, library, cafeteria, labs, the students should take a close look at the upkeep of such facilities. You need to know if the hostel has Internet connectivity and WI-Fi. If not, it may require you to find other means since the MBA/PGDM/PGPM programmes are known for their project works. The campus should be study-friendly and having a healthy environment. Avoid institutes that show a sign of neglect and have an unhealthy surrounding.

Fee Structure

Knowing about the fee structure about the management school is also an important thing for the aspirants. However it is not the sole criteria on the basis of which you can choose the institute. If you are short of funds, you can get in touch with banks that offer educational loans. Once get a job, you can go about repaying it over a period of time. The fee structure however should be considered to ensure that at the beginning of the course you are confident that you will be able to meet the financial demands.

Student Placement

To know about the placement of the students of the institute, you may check the placement record. The areas to focus on would be the profile of companies that hired candidates, the sectors of recruitment, and the average salary that were offered to the candidates. Apart from these, you also must check the employers that have regularly come for campus recruitment. Also check if the companies have hired students from the stream you are interested in and for what kind of profiles. Apart from these, also check regarding the average and maximum package that has been offered to a few previous batches. It will give you a somewhat fair idea of what package you may be offered if you choose to pursue your management degree from the institute.


The industry linkage of the b-school must be checked in order to ensure the industry acceptance and practicality of the education that is being offered. It is very important for the students to get exposure of the market and industry while they are undergoing their MBA/PGDM/PGPM programme. Without this, the course remains a theoretical exercise with no validation of the things learnt at the campus. Internships may help in enhancing knowledge of the students through live projects and create opportunities to make business contacts. This assists them in getting their desired jobs once they graduate. The job interview usually also has some detailed questions about their experience during internship.

International Exchange Programmes

The credentials of the management school in regard with international exchange programmes are also one of the important considerations. This helps the students if and when they look for opportunities in other countries. Students also get a clear picture if they want to work abroad or stay back in their own country. The exchange programme also talks volumes about the international recognition of the MBA/PGDM/PGPM course. Please exercise caution since an international affiliation does not guarantee a great institute.


Location should also be on the checklist, not only because you will stay there for two years, but also because of the proximity to the prominent corporate. Business schools that are located in metro cities are given more preferences because of the presence of Multi National Companies there.

It is not easy to simply pick the best b-school in India out of so many in the list. It is however crucial that you spend time and energy in running a thorough check. It will pay back many-fold when you embark on your journey making your career. Wish you best of luck in taking this important decision of your life.

Why Management Education is Necessary

Why MBA is neededOver the years, management institutions have burgeoned in the country rapidly. The Multi-National Companies actively seek out management graduates to fill its rank and file and groom them to become future leaders. This has led a vast majority of Indian student aiming to get MBA or PGDM degree to make their career in this field.  However, no matter how many MBA colleges in India are mushrooming and students queuing up to attain a management degree, the question still persists; why management education is necessary? Let us consider the points that justify the value that a management education can add.

Getting to Know How the Business Works

In the two years of your MBA course, you learn a great deal about the pillars of business. When you get into management course, you get the exposure to develop and improve your business knowledge and learn various tools and techniques. This becomes valuable in the later career which requires more analytical thinking to identify and tackle business challenges. Even for the entrance examination, many of these management institutions require them to develop real life skills such as numeric ability, data interpretation, language skills, logical reasoning and current affairs. The graduates from the management institutes are prepared for life and have a higher success rate dealing with upcoming life challenges.

Leadership Skills get Improved

In a management college, you get the opportunity to come out of your cocoon and face the crowd, even if it is a challenge for you.  Various seminars, workshops, projects and case-studies; enable an individual to improve their people management skills. As you progress in your career, you would need to manage people where the interpersonal skills become indispensable to grow into an effective leader. It also provides the students a valuable opportunity to explore their likes and dislikes, as well as their many talents to make the most of upcoming opportunities.

Getting Acquainted with Corporate Etiquette

The management students are required to undergo a few Internship Programs as a part of their curriculum, in which they get the chance to interact with the corporate world. In the course of their internship, they get a taste of the business world where they learn the nuances of running a business and becoming a professional. This prepares them for the real life work conditions which sometimes may make demands such as meeting targets, negotiating, insane working hours, people and their temperaments, pressure, and work-life balance. This ensures that the students graduating from these courses do not live in their fairy world and do not have any illusions about the harsh world out there.

Learning the Management Jargon

When you are doing your MBA or PGDM, you come across management jargon, which are usually a vital part of the business world. This aids in helping a student settle sooner when they join a workforce into an organization. In fact, knowing the management jargon help the students to easily be on the same page with their colleagues and bosses when they have a real job. They won’t feel like an alien in the corporate world. They also develop awareness about the world of commerce and it helps them out when they are looking out for opportunities. Most of the companies are looking for employees who can see the bigger picture and can come up with the ideas that can take the organization forward. The management graduates may have an edge in this regard.

 Better Opportunities in the Job Market

Almost all MBA colleges in India have a placement cell which is dedicated to screening companies to come for campus interviews. This saves the students from visiting different organization in search of a job. Getting a job in today’s economy can prove to be a difficult endeavor and any help one gets in this regard is a blessing. The placement cells also take the students through various employ ability skills training sessions which improves their chances of getting selected in the companies. It is also observed that due to the business acumen these students develop, companies are comfortable taking them at a higher salary and hierarchy than non-management graduates.

Better Career Progression

With an MBA degree, getting a better designation becomes easier. The easier progression of their career can be attributed to the skills developed during their management study. Many companies find it much easier to hire the management graduates who are seen as already possessing the effective management skills and not having to be taught everything from the scratch. The companies may also have policies requiring a person to be already educated in a management course before promoting them as a manager. This is done to ensure that the promoted person has got the right skills in place to perform well in the job. Some people who are eyeing management titles may also consider taking a sabbatical and pursuing a management degree or going for a distant learning management course.

Starting their own Business

The management education also prepares you to become a successful entrepreneur. As the students become more reliant on their skills to manage the business, they may also choose the entrepreneurial path. This is especially useful for millions of students who do not want to make their career doing a regular job and would like some more freedom in their work. Students learn the real life skills of sales and finance as well as aspects of human resource management which are all highly relevant to any budding business owner. The management education also aids them in making better business plans and approaching financial institutions and investors with their ideas.

There are many benefits of a student going for a higher education in the field of management. It can really change the individual’s life by making them more efficient, focused and even ambitious. The skills learnt in the classroom of a management institute can be relevant throughout the life. The individual may find it easier to approach new avenues in life and seek out their true calling leading to a more fulfilling life and career.

Digital Marketing

dm1In today’s hyper-paced modern world, development does not mean just transforming economies; development today is about transforming the lives of people. According to the report, ‘India@Digital.Bharat’ 2015, by the Boston Consulting Group and Internet & Mobile Association of India, India’s internet economy is expected to grow $200 billion by 2020 and will contribute 5 percent to the gross domestic product (GDP) of the country. Growth of internet in India has helped companies to lower their cost of marketing and reaching customers with more personalized approach to sell the goods and services around the world. This represents the underlying rationale of transforming India into a digitally-empowered society and a knowledge economy.

Marketing is a process. The basics of marketing involve telling the story of a brand to people and persuading them to be a part of it. Its ultimate purpose is to communicate the value of a product or service to people to such a level, that either they purchase the product or service, or at least, are interested to learn more about it.

Digital marketing has opened innovative ways of doing business. It is shaping the world of marketing and advertising with its striking advantages like cost effectiveness, instant responses, flexibility, reach, convenience and effectiveness. Community-driven initiatives, such as Barefoot College in Rajasthan, Chanderiyaan in Madhya Pradesh and AirJaldi in Himachal Pradesh are marketed digitally, and have established their presence in the market. Therefore, digital marketing today is about personal, one-to-one interaction rather than one-size-fit-to-all approach.

During 2016-17, most of the industries were struggling with growth rates ranging in between 6 percent to 11 percent, only the digital industry saw a growth rate of 41 percent which is expected to continue in 2017-18. The Indian digital media segment is set for disruption with growth expected to reach Rs 20,000 crores by 2020. Rapid rise in the use of online banking, virtual personal assistants such as Siri and Google Assistant, the online payment gateways, like Paytm, Mobiwick and BHIM, buying and selling through online virtual stores like, Flipkart, Big Basket and OLX are some of examples of the emerging digital India. Other major developments that are shaping the marketing landscape include better integration of brand, lead generation, improved cross-device measurement, and enhanced targeting/addressability by companies to provide customized and personalized services to customers resulting in developing long lasting relationship with them.

Need of the hour is, that the organizations should develop their digital vision, design new digital business models and determine how to acquire the necessary digital skills and capabilities. Business requires analyzing huge volume of data and its complexity in the shortest possible time for decision making and reaching to the customers. Hyper –personalization would be the next big move with the major challenge to keep pace at which the consumers expect to interact with companies. To avoid falling behind the competition, organizations need to rethink how they do business in the digital era, in which change happens at warp speed. Those that cannot keep up will lose business to competitors that respond quickly. It is therefore, crucial to develop a digital strategy and begin the digital transformation sooner rather than later.

                                      Prof S.C.Sharma, Director, IBS Gurgaon

Challenges faced by Businesses

ChallengesIndia has attained the status of fastest growing economy in the world. Implementation of GST from 1st July, 2017 is expected to lend further momentum to the growth trajectory. Despite several favorable factors, such as, low level of inflation, subdued global energy price scenario, strong fiscal consolidation of central government finances, low current account deficit, higher agricultural output, growing FDI, and higher wages in rural areas, certain sticky constraints arresting Indian growth story refuse to abate.

The most worrisome of these developments is the declining trend in gross saving and investment. The gross savings as percentage of GDP has fallen from 34.7 in 2011-12 to 29.8 in 2016-17. During the same period, gross investment has shrunk from 38.9 percent of GDP to 31.3 percent. These trends have significant implications for capacity of Indian economy to create fresh jobs in rural and urban India. They also create a wedge between the real and financial economy. Within this overall scenario, the decline in private sector investment is critical and needs strategic intervention. It has also severely affected the credit growth of banking sector, as corporate India refused to take investment calls and the growth of credit in the world’s fastest growing large economy was just 9.4% during 2016-17, a 53-year low.

The state of balance sheet of corporate sector, their declining bottom line and falling credit appetite have serious implications for the profitability of banks and (falling) prices of banking stocks. Put together, these developments shape the investment climate. Analyzing these developments, Financial Stability Report of RBI released on 30th June, 2017, concludes as follows:

“Weak investment demand, partly emanating from the twin balance sheet problem (a leveraged corporate sector alongside a stressed banking sector) is a major challenge. Retrenchment of credit by public sector banks is partly offset by NBFCs, mutual funds and the capital market but they cannot fully substitute for banks in a bankbased financial system like ours. Hence, steps to restore the health of the banks assume urgency.”

The concerted movement by the Government and RBI to fight black money, fake currency and terror financing, although laudable objectives, produce certain unintended consequences. Banks are still fighting with the adverse effects of demonetization on demand generation, credit delivery system, supply chain management, and logistics.

In addition to this, there are legitimate concerns about how markets would react, given uncertainties in the global economy, weaker exports, and the possibility of capital outflows.

India has experienced several highs and lows in the last year. Businesses faced several impediments in the form of excess capacity, regulatory and policy challenges, and rising corporate debts resulting in the slow growth.  Private sector firms are also facing several internal problems such as leadership issues, IT sector downsizing etc. Startups are functioning on weak business model.  On the other hand many other sectors– like Steel, Telecom, and Aviation are facing huge losses because of excess capacity, cut throat competition resulting in outright losses or low operating margins.

Government and RBI seem to be having different perspectives on various issues like interest rate, agricultural loan waivers and measures to stimulate demand and private investment. While Ministry of finance seems to be looking for a reduction in Bank Rate to stimulate investment, RBI is according higher priority to hold rate of interest for the present to contain inflationary expectations

 RBI Governor has opined that loan waivers engender moral hazard. A debt waiver solution to farmers only provides short-term relief generally not to distressed and small farmers but large farmers who have cornered disproportionate gains of green and white revolution.  It also leads to a bad credit culture, besides exerting pressure on state finances.

India now stands at a critical juncture and progress is required on many fronts. Many studies undertaken by international bodies have concluded that Indian economy is expected to emerge as one of the leading economies in the world and likely to become a $5 trillion economy by 2025. We have to marshal all possible resources and ignite the proverbial animal spirit of our entrepreneurial class to make it happen.

Prof S.C.Sharma, Director, IBS Gurgaon

7 Right Reasons to do an MBA.

See if you are doing it for one of these reasons.
1.To Fast Track Your Growth.
A good MBA program gets you ready for the corporate world. With an MBA, it is likely that you will start 3-5 years ahead in terms of role and responsibility as compared to a graduate without any professional qualification.

Fast Track Your Growth2.To Earn Money.
Making good money is one of the reasons that people pursue an MBA. It is a fair reason. A good MBA institution assists you in getting a job with an established company and good salary.

EARN money3.For Better Career Prospects.
If you want to lead a company, MBA is a good bet. All other things being equal, a company will choose someone with an MBA to lead.
For Better Career Prospects4.To Build a Network.
Ask a person with some degree of success in life – about keys to success. This person will most likely tell you that – hard work, perseverance and right connections – are required for success.

Who you know, matters a lot.  At a good MBA college – you meet a large group of students from diverse background. Many of these students will become CEOs, famous entrepreneurs, and established leaders. When you need the right connections – they will be there to help you – like you will be there for them.

Then there are alumni of that college – the students who have passed before you. These alumni automatically become part of your extended network.

To Build a Network5.To Acquire Knowledge.
Knowledge is power. At work, it helps if you know more. MBA is a mental and physical boot camp where you learn to acquire, process and retain knowledge. You not only acquire knowledge but also get different perspectives, and learn new skills that help you move forward.

To Acquire Knowledge6.To Understand the Business World and Get Ready Before You Get an Actual Job.
Summer internship program (SIP) is an integral part of management education. SIP prepares you to take up the challenges of the real world in future.

Understand the Business World and Get Ready Before You Get an Actual Job7.To  Grow with Better Communication and Interpersonal Skills.
Making presentations on different topics is an important part of a well rounded MBA program.
This helps in improving communication and interpersonal skills (because you work with a group of students).
Interpersonal SkillsThese skills help you make a good impression in meetings and win over people. Effective communication also helps in developing and maintaining relationships that helps you grow in life and at work.

Now you know the right reasons to do an MBA. Do you want to pursue MBA for one of the reasons shared above or you have another reason of your own?

Contributed By : IBS India

Personal Effectiveness

photo-with-blur-backgroundEveryone wants to have a fulfilling career. But what do you think you need to have it? While there are many possible answers, in my opinion there are at least two things you should have.

  • First, you should follow your heart. Following your heart means working on something that matters to you. It’s something that you do not because of money, but because of love and care.
  • Second, you should live your fullest potential. It’s not enough just to do what matters to you. You should also grow your capacity to the fullest. I don’t know about you, but I feel deep satisfaction whenever I know that I’ve done my best.

The key to living your fullest potential is developing your skills. You can only live your fullest potential if you always develop your skills so that you can give better and better value over time.

Here are few tips for developing your skills:

  1. Learning skill

Learning skill should be the first skill you develop because it greatly helps you develop other skills. An essential ingredient to have good learning skill is motivation. If you are motivated to learn about a subject, it will be much easier for you to learn it. Again, curiosity plays an important role here because a curious person is naturally motivated.

  1. Be curious

Curiosity is essential because it makes the process of developing skills much more enjoyable. If you are curious, you will naturally want to know more simply because it’s fun. You will go further and deeper than those who develop their skills because they must.

Here are some things you can do to build curiosity:

  • Don’t say that something is boring
    Saying that something is boring is killing curiosity since it closes door of possibilities.
  • Make asking a habit
    Often we take things for granted and accept them as they are. Don’t. Build the habit of digging deeper below the surface. Your tool to do that is questions.
  • Make things fun
    Don’t just look at the serious side of things. Look at their fun side too.
  1. Be a versatilist

A versatilist is someone who can easily adapt to new situations and quickly develop the skills necessary to excel. Being a versatilist essentially means being a smart learner who knows what to learn and how to quickly learn it.

To know what to learn, a versatilist should anticipate the future. That way he will get a sense of what new skills will be in demand and prepare himself before most people do.

  1. Find your mentors

While having role models is good, in many cases you can’t connect directly with them. But developing skills will be much easier if you work with those who have gone through it. That’s why you should find not just role models but also mentors. Ideally your mentors are also your role models but at least they are those who are more experienced than you. These people can teach you what to do and what not to do so that you don’t have to find them yourself the hard way. You can save a lot of time.

Finding mentors, of course, is not easy. Often you should give first before someone is willing to become your mentor. Try to be useful to them by helping them in whatever way you can. Give them a reason to invest their time in you.

  1. Get feedback through real projects

The best way to develop your skills is through real projects. Why? Because real projects give you the much needed feedback to hone your skills. While many people prefer to wait until everything is well-prepared before working on real projects, you will learn faster by working on something real. You may face failures in the process but they are your stepping stones to success since they give you precious lessons.

  1. Find your role models

It will be easier for you to grow if you have concrete examples of what you want to be. That’s why it’s important to find your role models. Your role models give you a standard to achieve so that you know where and how far you should go in developing your skills. It will also motivate you since you know that someone has already achieved such high standard.

  1. Shorten your learning cycle

The speed of your skill development depends on the length of your learning cycle. The shorter your learning cycle, the faster you will develop your skills. Here are some ideas to shorten your learning cycle:

  • Make quality effort
    I already mentioned that you should work on real projects since they give you important feedback. But having feedback alone won’t help you much. You must have quality To have it, ensure that your effort is qualityeffort. Prepare yourself as good as you can (without being over prepared) before launching an initiative. This way the feedback you get will be of higher quality.
  • Measure comprehensively
    The feedback you get should also cover as many dimensions as possible. You can achieve it by measuring your performance comprehensively. The more metrics you measure, the better feedback you will get. Of course, the metrics should be chosen carefully so that you don’t waste your resources on measuring.
  • Act upon the feedback
    After getting the feedback, you should act diligently upon it. Learn as much as possible from the feedback to get the most possible points for improvements. Then choose the most potential ones and do your best to improve them before launching your next initiative.


These tips will help you develop your skills and make your career more fulfilling. Not only will you do what matters to you, but also you will get the satisfaction of knowing that you’ve done your best.

Contributed By : Suchin Kulshrestha, Class of 2008, IBS Hyderabad

What makes a company so exciting to work with ?

2015_6$largeimg30_Jun_2015_231559020 copyOne day, I asked my friend, who has been employed with an IT firm based out of Bangalore for the last five years that what is so good about his company? He answered that it is the food! I asked, “Did I hear you say food?” and he joyfully explained that his company has catering tie up with Taj hotels and they offer all three meals buffet at subsidized rates. Apparently, this wonderful company has a huge cafeteria with a lot of options in eatables. A full time catering staff to tend you your desired coffee and assorted salads and what not! I smirked and told my friend “that explains your overtly good health!”On my way back I thought to myself – what a way to motivate your employees. You serve their palate and they would spend the entire part of the day from breakfast to dinner – working for you!

But it also made me thinking that what really makes a company so great to work for? Why it is that people would die for a job at Google or Facebook? What constitutes the X-factor in an employer?

No company is perfect and will be able to offer you everything. But there is a specific index of satisfaction and feel good emotion while going to work which is driven by work culture, employer – employee trust, management’s credibility and due consideration of each other’s needs and goals.

Our workplace is like our second home; the place other than home where we spent most of the time. Good employers understand this emotion and therefore take care of you, your career growth and aspirations, your achievements, your personal situations. They have a way of winning hearts and you feel like giving your best. So there is a mutual affair that exists between you and your employer.

As simple as it sounds, you will still find lot of your friends dissatisfied with their jobs. No doubt, human resources today have advanced a lot. Companies take efforts to keep their people happy and satisfied. But their efforts do not always show the desired results.

So let’s face it, no company can ensure job satisfaction to 100% of its employees and there will always be things to crib about. Even the ones with the most satisfying careers look forward to the weekends.

Much have been researched, written and published about the employee happiness index across the world. Out of all the reasons given by different workforce, I shortlist the following, which according to me make a workplace really happening (I would be happy to spend my life working for such organization):

  • Communication: An office culture where people talk to each other, both professionally and personally with equal comfort is a winner. It gives you a sense of ease and prevents you from over stressing.
  • Transparency and independence: The management treats you like grown-ups, shares information with its employees, listens to them and considers them responsible and mature enough to manage their own time and work. This gives you ample space, a sense of freedom and pride. By working at such a place you end up feeling more responsible and complete.
  • Work-Life balance: It is super relaxing to have an employer who understands that their people have life outside work, which might sometime take over their time and attention. They respect and believe that offering some work-life balance will earn them commitment and loyalty from their employees.
  • Fair and impartial treatment: It is a real deal to work for a company that treats you fairly, compensates you justly and rewards you without any discrimination. It gives you an opportunity of self appraisal, lets you have an insight in your work, lets you see your areas of improvement and encourages you to overcome your weaknesses. Lay-offs are a last resort and benefits are well covering your needs. Yes, such place to work is a dream for most of us. It gives you a sense of security and you can proudly say…your job has got your back!
  • Work hard and play harder: They believe that fun, frolic, humor and relaxation are the allies of hard work. There is enough emphasis on extra-curricular activities and helping you explore your hobbies to keep you engaged. Every April fool’s Day, Googlers for instance are permitted to plan and implement some major gags and tricks to the world. Google is known to conduct activities, games, workshops etc to promote self learning, team building and other qualities while having fun at the same time.
  • Innovation: Twitter conducts its team meeting on the roof. Meeting rooms at Google Dublin resemble a pub. Reebok converted one of their warehouses into a CrossFit workout center exclusively for their employees. Participants collectively lost over 4000 pounds during 2011. These companies promote unique and out-of-the-box ways of engaging their employees and boost productivity. Having themed office days, team photos, exotic offsite visits; these and many other ways are there that can make you love your company.
  • You can stretch your brains and use your skills: It will be a dead place to work at where there are no challenges to overcome. After all, human beings are wired for that. We would love to have a job, where we figure things out, solve problems, make breakthroughs or create a difference. Nothing is more satisfying than claiming ownership of great achievement. Hence this is an exciting aspect.
  • Altruistic work culture: A place of work that promotes friendship among employees over competition. Everyone takes charge and is ready to help each other in times of crisis and crunch – big designation or small – all alike. Manager takes up the task of execution if needed. There is a common goal more important than a personal one. Now that’s where you will not get hypertension or stress induced diabetes, because you have people to look up to.

So here you go! A couple of markers to make you ponder over your happiness index in your current organization and more importantly think if anybody care about that happiness index of yours. Some of us do not have a choice and we have to stick to our occupation before we find that right place for us. But for those who have it, I would say, hang on to it. Because it is easy to desire but hard to find; simple to demand, but difficult to build – a company that makes it employees call it the most exciting place to work for!

Contributed By : Isha Jajodia, Class of 2010,IBS Gurgaon