Start-ups by IBS Alumni – Series 6

Name: Ananya Kataria(MBA BATCH 2010-2012) IBS Dehradun

About the Startup:- “A leader is one who knows the way, goes the way, and shows the way.- Ananya Kataria an alumni of IBS Dehradun, MBA batch 2012 on working in the corporate sector developed the liking for sales and exploring new ways to do it. As a result of internships and other experiences, she understood the need of sales and the new ways that can be brought for the public hence she decided to excel her career into Digital Marketing. As on date Ananya runs a Digital Agency that helps Small and Medium Sized Businesses Multiply their ROI via Digital Channels. The speciality is the Digital Sales Funnels (customized to business needs) She knows the websites and the Linear Way of generating sales. Since it is so focused and clear in communication, it leads to much higher conversions in Sales. There are a whole lot of Digital Marketing Services that Asmidigital offers which includes Website Designing/Development, Social Media Management, Social Media Marketing, Copy Writing, High Quality Content Writing, E-mail Marketing, Designing

About the Startup:- I am glad to have graduated from such a good and reputed institution and under your guidance. I got placed in Capital First Ltd later known as IDFC First Bank Ltd. After completing 1.5 years with the company, I decided to do what I always wanted to do i.e. start my own venture and be an entrepreneur. I had contacts and basic knowledge in the packaging field. With knowledge in sales, marketing, accounts, designing and good technical skills I decided to start my own company with the name of Sterling Corrugation Industry (P) Ltd. We specialize in manufacturing fully automated corrugated boards and boxes for companies like Maruti Suzuki, Honda, Perfetti, 1mg, Hindware and many more. I am one of the leading companies in Haryana. IBS gave me vast experience and knowledge to take this step and do what I always wanted to do.

Name: : Ruchir Goel (Batch 2016-18) IBS Gurgaon
Startup: : Sterling Corrugation Industry (P) Ltd

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