Informal Networks in Organizations and Organizational Effectiveness

“In every department that continues to operate, the workers have – whether aware of it or not – formed themselves into a group with appropriate customs, duties, routines, even rituals; and management succeeds (or fails) in proportion as it is accepted without reservation by the group as authority and leader” (Mayo, 1949)

Description

This article discusses how informal networks in organizations operate and their role in both enhancing and detracting organizational effectiveness. The key argument being made in this article is that informal networks should be encouraged as long as they add value to the organization and not when they become the channels for political games and avenues for anti organizational activities.

Informal Networks in Organizations and Organizational Effectiveness

This points to the fact that individuals in organizations do not stop being social beings while working in those organizations. This in turn relates to the very core of the essential question of how to define an organization. While this question cannot be entirely resolved in this paper as such, the underlying assumptions will be that organizations are basically a web of coalitions and that coalition building is an important dimension of almost all organizational life (Morgan, 1997).

Introduction

It is said that humans are social beings and hence, have an innate need to communicate, relate, and exchange information with others. We are all aware of how we form networks of familial relatives, peers, friends, and in this age of social media, virtual contacts. Therefore, being social and engaging with others comes naturally to us. In an organizational context, this means that employees tend to form networks comprising colleagues, superiors, and subordinates. Of course, the HR department also plays its part in making sure that networks are formed by periodically organizing get together events, offsite meetings, annual days, and family visits. Thus, there are two kinds of networks in place in organization and they are the formal or the organized networks that the management explicitly encourages, and the informal networks that are also known as organizational grapevine wherein news, views, and information are exchanged over coffee, tea, and less healthily, over drinks and cigarettes.

The Role of Informal Networks

Turning to the role that formal and informal networks play in ensuring organizational effectiveness, it is indeed the case that when employees know other employees not only from their immediate teams but across the organization, it leads to value enhancing activities. For instance, in this age when Information Technology or IT is ubiquitous and needed for competitive advantage, knowing someone in the IT support team on a personal basis can certainly help especially when your team or your team members need urgent access to hardware and software that would otherwise have to be routed through the time consuming bureaucratic processes. Of course, this does not mean that the official channels should be bypassed in favor of a free for all interactions. On the other hand, what this means is that you can convince your contact in the IT team to act swiftly while the organizational machinery grinds and hence, can get your job done quickly.

Further, informal networks are a major source of exchanging information and news related to the organization between peers, superiors, and subordinates and more often than not, the first people who get to know of impending announcements related to promotions and launches of new products are the ones who have their ears to the ground. Moreover, informal networks can be a good source of bonding and stress relief in these age of pressure wherein sharing a coffee or a tea during breaks and engaging in harmless talks or talking shop as it is also known as can enhance the value to the organization.

Downsides of Informal Networks

Having said that, one must not forget that informal and formal networks ought not to become places or meetings where intrigue, backroom maneuvers, and vicious gossip become the order of the day. In other words, informal and formal networks work best when the information being exchanged is in the interest of the organization and not against it. For instance, there are cases when employees have been approached by their peers with job offers and moves to rival companies that has resulted in situations where the management had to fir the person who was making these offers as it is against company policy. Moreover, such networks also tend to promote favoritism, formation of power centers in the organization that are outside of the purview of the formal networks, and can even lead to cases where these networks work against the organizational ethos through lobbying and creation of parallel reporting.

Informal Networks in Organizations and Organizational Effectiveness

Another big disadvantage with the informal networks are that they tend to be comprised mainly of men which is also known as the boys club because it has been the tradition for male employees to engage with fellow men and keep the women out. Though this can be dismissed as harmless bantering and when anyway women employees tend to bond with other women, the real kicker is when the managers (whether men or women) tend to favor others in their informal networks for promotions and other benefits. Apart from this, the other disadvantage of informal networks as well as perpetuate harassment, discrimination, and prejudice against those that are not part of the charmed circle. Moreover, it is also the case that employees with the bad intentions can leak the information obtained in the informal networks to competitors and the media thereby jeopardizing the interests of the organizations.

Conclusion

It is for this reason that management tends to keep a watch on what is being said where and when as otherwise, the downsides as discussed here can lead to the effectiveness of the organization being compromised. It is the argument being made in this article that informal networks must work towards enhancing organizational effectiveness instead of detracting the same. In conclusion, informal networks are good ways for employees to unwind, relieve their good as well as bad moments, crib about their bosses and let the pressure ease. However, they become dangerous when they become centers for political games. Therefore, the HR department must encourage and tolerate such networks as long as they are beneficial to the organization.


Contributed by Suchin Kulshrestha, (Class of 2008, IBS Hyderabad)

CORPORATE RELATIONSHIP MANAGEMENT

CRMRelationship Management in business is all about ensuring a healthy bond with the Vendors, Dealers, Distributors and Stakeholders. As for any other relationship a Corporate level relationship also requires human interactions and communications. These interactions may happen by way of a meeting, conference calls, Video Conferencing, emails or any other channel of communication. A corporate level relationship helps the businesses to derive mutual benefits and creates a win-win situation. A corporate relationship is not about liking the people or mutual respect towards individuals working in the organization, it is more about the benefit that this relationship provides to the organization you are working for. An effective corporate relationship can only be established by way of clear communications, if a communication is intended to hide facts or present wrong facts then there are obvious chances that the relationship may die out very soon, just like any other human to human relationship.

 

A corporate relationship involves high degree of complexity, while it also depends a lot on the human factors, but at the same time two corporate having a relationship will have a Legal agreement between each other to tie them into a relationship, even though the two companies may never consider to sue the other one in case of a conflict but the agreement keeps the relationship to a professional level.

 

When people of one organization interact with the people of the other organization – may it be a customer or a vendor, they have to maintain a professional distance and keep the tone of the communication at a professional level. It may happen that when you interact with professionals of other organizations, you may build a personal comfort level with them, but still during corporate meetings, emails, calls you should bear it in mind that you are interacting with those individuals in professional capacity and you are representing your organization, so despite having a personal bond with those individuals, you should refrain from making personal comments or remarks during these interactions. While managing corporate relationships, one should always protect the interest of the organization that he/she is working for and at the same time also try not to harm the interest of the other organization.

 

Most of the organizations have job profiles called “Relationship Managers” (mainly Banking organizations), these Relationship Managers are supposed to maintain good corporate relationships with the relevant units of the Customer Organization. This helps the organization to keep themselves updated on the business plans of their customers and help the organization to align their sales/products strategy to keep up with the client requirements. A good relationship manager understands the client’s business in and out and makes a business proposal keeping in mind the requirements of the customer, rather than selling whatever he has to sell without even understanding whether the client needs it or not. Most of the times a Relationship Manager profile is a sales profile.

CRM1

Email is the most commonly used and abused mode of communication. People tend to write emails loosely when they get comfortable with the recipient. In a corporate communication you must always be 20 times more cautious because you never know if the recipient forwards the email to other recipients who may not like the content of the email. An email should be professionally drafted and very carefully read before it is sent out to a client, any loose comments may spoil the relationship with the client. In my own career I have noticed many such email disasters and consequences of writing such loosely drafted emails.

 

Another most effective and commonly used mode of communication is a face to face meeting. When it comes to a face to face meeting/ presentation the situation has to be handled with additional caution, as you have very limited time to react and there is no scope of correcting the errors. An good Relationship Manager always has an agenda whenever such meetings are fixed with a client and a lot of homework has to be done before you meet the senior people of the other organization. The most basic etiquette expected is to sent a formal meeting invite and call up the senior participants before actually reaching the venue. Without a meeting invite sent on email you should never expect senior members to remember the time and venue of the meeting – it should be there in their outlook calendar. Distribute the agenda of the meeting along with the meeting invite so that all stakeholders are reasonably prepared. Have a list of discussion points ready on your diary/laptop that you intend to discuss during the meeting. Once you are into the meeting your focus should be completely on the agenda and not to digress much from it, because otherwise the intended objective will not be achieved and you will end up calling for another follow-up meeting in quick succession (Senior stakeholders will not like it). During the meeting – assess the current state of matters at the client end, understand their problems, understand the implications of the problems and how they are effecting the business and then make your business pitch showing various options and checking with the client if the options can help the client to address the problems. This makes a perfect relationship pitch. There are many people in the industry who just approach the client and try to sell whatever they have without even understanding the need. So why would a client buy a product if he doesn’t need it?

 

Corporate Relationship management is a complex organizational behaviour and spans across a lot of important verticals within an organization. It is very important to stay within professional and ethical limits. A good corporate relationship and a long lasting one can only be built over a solid Ethical base.

 

Last but certainly not the least, key towards building a solid Corporate Relationship is to use EMPATHY. Just put yourself into the shoes of your client/ vendor and try to understand his perspective, this will help you to plan your business strategy. Never impose your thoughts on the other person, just share your view with them politely and ask them for theirs and then try to reach an amicable conclusion.

 

Always target to create a WIN-WIN situation for all stakeholders and it is very likely that you will be a successful Relationship Manager.


 

 

 

Contributed by DIVIK ( Class of 2004, IBS HYDERABAD )